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	<title>Comments on: If You Build It, Will They Come?</title>
	<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/</link>
	<description>Resources and Knowledge for the Small Business CEO</description>
	<pubDate>Tue, 02 Dec 2008 03:13:40 +0000</pubDate>
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		<title>By: Roy Van</title>
		<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5323</link>
		<author>Roy Van</author>
		<pubDate>Wed, 16 Jul 2008 18:07:21 +0000</pubDate>
		<guid>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5323</guid>
		<description>Well, that did not happen to &lt;a href="http://en.wikipedia.org/wiki/SM_Mall_of_Asia" rel="nofollow"&gt;SM Mall of Asia of the Philippines&lt;/a&gt; (the largest next to China) since it is strategically located in an area of great potential markets</description>
		<content:encoded><![CDATA[<p>Well, that did not happen to <a href="http://en.wikipedia.org/wiki/SM_Mall_of_Asia" rel="nofollow">SM Mall of Asia of the Philippines</a> (the largest next to China) since it is strategically located in an area of great potential markets</p>
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		<title>By: Bill Campbell</title>
		<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5322</link>
		<author>Bill Campbell</author>
		<pubDate>Wed, 16 Jul 2008 00:33:54 +0000</pubDate>
		<guid>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5322</guid>
		<description>If You Build It, Will They Come is obviously one of the oldest sayings in the book and I completely disagree with it. 

As some people have stated in previous comments on this topic, ideas are a great things and you should never stop having dreams and following them. Everyone should understand that just because you have a great idea or a great product or service that doesn’t mean that it will be successful and you will make millions. If no one knows it exists or if they can’t find it, it is just a great idea, product, or service. 

Building “it” is the easy part of the battle!</description>
		<content:encoded><![CDATA[<p>If You Build It, Will They Come is obviously one of the oldest sayings in the book and I completely disagree with it. </p>
<p>As some people have stated in previous comments on this topic, ideas are a great things and you should never stop having dreams and following them. Everyone should understand that just because you have a great idea or a great product or service that doesn’t mean that it will be successful and you will make millions. If no one knows it exists or if they can’t find it, it is just a great idea, product, or service. </p>
<p>Building “it” is the easy part of the battle!</p>
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		<title>By: Martin Lindeskog</title>
		<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5305</link>
		<author>Martin Lindeskog</author>
		<pubDate>Thu, 10 Jul 2008 09:32:11 +0000</pubDate>
		<guid>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5305</guid>
		<description>I enjoyed the big scale malls and the small mom &#38; pop shop in America. You could have both.

Don't look only on demand... you have to start with the supply first. The production is the first step according to my view. Otherwise you could be easily fooled by the "consumerism" a la Keynes.

Ben Jones: Of course you should do due diligence and do a background and market research. But I have a "mission" to spread the word that it is OK to try an idea. If you haven't tried, how should you know? I have learned plenty of things and got a lot of experience from our start-up company. We have learned a pretty expensive lecture, but at the same time we have got good "vibrations" from the market place and potential partners. Now we know what we should change, improve, develop, etc.</description>
		<content:encoded><![CDATA[<p>I enjoyed the big scale malls and the small mom &amp; pop shop in America. You could have both.</p>
<p>Don&#8217;t look only on demand&#8230; you have to start with the supply first. The production is the first step according to my view. Otherwise you could be easily fooled by the &#8220;consumerism&#8221; a la Keynes.</p>
<p>Ben Jones: Of course you should do due diligence and do a background and market research. But I have a &#8220;mission&#8221; to spread the word that it is OK to try an idea. If you haven&#8217;t tried, how should you know? I have learned plenty of things and got a lot of experience from our start-up company. We have learned a pretty expensive lecture, but at the same time we have got good &#8220;vibrations&#8221; from the market place and potential partners. Now we know what we should change, improve, develop, etc.</p>
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		<title>By: Chris</title>
		<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5302</link>
		<author>Chris</author>
		<pubDate>Tue, 08 Jul 2008 18:56:56 +0000</pubDate>
		<guid>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5302</guid>
		<description>You know these malls and all of this building somewhat startle me these days.  There are many empty shopping plazas and business storefronts available where I reside and yet - they keep building more while many sit empty?  And many of the shops inside a mall do not entice me.  They seem to be kitchy shops selling knick knacks that I don't want or need.  A large mall really needs several big anchor stores on board before even considering building.  Because I've seen way too many empty storefronts in a two year old mall near me after only several months of being in business.  And all of these existing empty shopping plazas are getting to be quite depressing to look at and they make the communities their in look like depressed communities as well.  As you can tell, I'm not a big fan of large shopping malls :-)</description>
		<content:encoded><![CDATA[<p>You know these malls and all of this building somewhat startle me these days.  There are many empty shopping plazas and business storefronts available where I reside and yet - they keep building more while many sit empty?  And many of the shops inside a mall do not entice me.  They seem to be kitchy shops selling knick knacks that I don&#8217;t want or need.  A large mall really needs several big anchor stores on board before even considering building.  Because I&#8217;ve seen way too many empty storefronts in a two year old mall near me after only several months of being in business.  And all of these existing empty shopping plazas are getting to be quite depressing to look at and they make the communities their in look like depressed communities as well.  As you can tell, I&#8217;m not a big fan of large shopping malls <img src='http://www.smbceo.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /></p>
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		<title>By: Don</title>
		<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5301</link>
		<author>Don</author>
		<pubDate>Tue, 08 Jul 2008 14:35:06 +0000</pubDate>
		<guid>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5301</guid>
		<description>What a huge disappointment that must be.  This mistake is made far too often.  You can't expect something like a coffee shop to thrive in a rural area.</description>
		<content:encoded><![CDATA[<p>What a huge disappointment that must be.  This mistake is made far too often.  You can&#8217;t expect something like a coffee shop to thrive in a rural area.</p>
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		<title>By: Ben Jones</title>
		<link>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5300</link>
		<author>Ben Jones</author>
		<pubDate>Tue, 08 Jul 2008 12:54:50 +0000</pubDate>
		<guid>http://www.smbceo.com/2008/07/08/if-you-build-it-will-they-come/#comment-5300</guid>
		<description>This is one of the things I am always very wary of. I have been sitting on a business idea for about a year now. I have all the reuired permits and docs but I am just checking and re-checking demand. I was about to start pushing things into action, but I think I'll do some more market research today. :)</description>
		<content:encoded><![CDATA[<p>This is one of the things I am always very wary of. I have been sitting on a business idea for about a year now. I have all the reuired permits and docs but I am just checking and re-checking demand. I was about to start pushing things into action, but I think I&#8217;ll do some more market research today. <img src='http://www.smbceo.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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