Resources and Knowledge for the Small Business CEO

SMALL BUSINESS CEO

June 16th, 2009 at 5:15 am

Could Twitter Be Your Business’ Best Secret Weapon?

» by in: Marketing

marketing secretsYou may still be wondering if implementing Twitter into your business marketing arsenal could be beneficial to your company or not.  Well, let’s take a look at Small Biz Bee’s 10 Reasons Why Your Business Should Be Using Twitter.  Matt’s article touches on 10 important points to consider:

  • Gain Exposure
  • Build Trust
  • Generate Leads
  • Drive Traffic
  • Provide Stellar Customer Service
  • Expand Your Network
  • Get Feedback
  • Market Research
  • Testimonial Tool
  • Build Authority

In the article, Matt explains his reasoning for each point.  After looking through this list, it’s hard not to realize that you may be missing out on a good thing.  Twitter can take a good bit of effort but who knows, you may be pleasantly surprised by the results.

9
  • 1

    Good list to think about a bit. I think that #2 is very crucial.

    “#2 Build Trust

    The more people interact with you, see what your character is made of, the more they will trust you.

    Getting to know the human side of your business is a great way to build trust in yourself, your brand, and your business.”

    Martin Lindeskog on June 16th, 2009
  • 2

    Amanda,

    Talking about Twitter, I am now following you. Great Paisley pattern template! :) I see that your latest post is a recipe for Chocolate Chip Cookie Brownie Bar. Do you like dark chocolate?

    Martin Lindeskog on June 16th, 2009
  • 3

    Hi again! Hmmm, strange. In the previous comment, I get an avatar that belongs to “Telluride M”. Do you know why this happened? ;)

    Martin Lindeskog on June 16th, 2009
  • 4

    Hi Martin, thanks for the Twitter follow. I prefer milk chocolate to dark chocolate any day. My husband is the opposite though.

    I don’t know why the avatar is showing someone else. In the admin panel, it shows your pic beside all your comments. Very weird.

    Amanda on June 16th, 2009
  • 5

    Great information on how Twitter can help you to gain exposure and build your brand. Twitter can be especially effective as part of a comprehensive social media campaign.

    Miles Technologies on June 16th, 2009
  • 6

    Hi Martin, I noticed that happening with the avatars once or twice here before. One time my avatar showed up on someone else’s comment — that’s why I remember it. Oh well, technology!

    – Anita

    Anita Campbell on June 16th, 2009
  • 7

    Cool ten reasons from smallbizbee. Shouldn’t miss this I think.

    Rose Anderson on June 17th, 2009
  • 8

    Amanda: Then I have tip for your husband on a good source for dark chocolate… Thanks for info. re. the avatar.

    Anita: Yeah tech! ;)

    Martin Lindeskog on June 18th, 2009
  • 9

    I still haven’t figured out Twitter. I am on it for both of my businesses, but there is a certain finesse that makes some business owners very successful with it, and some not. Also not a big fan of all the spam I get through it!

    Laura on June 21st, 2009

 

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