I know first hand how easy it can be to spend countless hours on social media sites.  It can be so easy to lose track of time.  You think you’re just hopping onto a site to do something real quick and the next thing you know, it’s an hour later.  Luckily, there are a few things you can do to optimize the time you spend on social media.  Adam Singer gives readers 21 helpful tips on the Top Rank Blog.

There are so many great suggestions on this list.  One of my favorites being:

Learn to skim. As marketers, there just isn’t time to read everything fully. Learn to skim past the noise and recognize when there are conversations and content worth your time to read carefully. On the flip side, make your own content scanable to entice readers to skim. Done properly, this should increase engagement and draw people in deeper.

That statement couldn’t be any more true.  It’s clearly impossible to read every word of every piece of writing online.  It really helps to just look for a few key words or topics that you may be interested in and forget the rest.  Otherwise it becomes too overwhelming.

Be sure to look over Adam’s complete list of 21 tips.  I can almost guarantee that there is at least one tip that you can take away and implement into your daily social media routine.