Small companies are often controlled by one person in particular, the CEO. Often times the CEO will take on many different kinds of tasks in order to make sure that the company will be able to enjoy better success.
The only problem is that by wearing the different hats necessary to do everything from lead generation to closing sales, it can leave little time for anything else. It is a hectic lifestyle to be sure. This is why it is important that you take a practical approach to managing yourself, your time and your future. This will help you to be more successful as well as make it where the company can be more successful.
Expand Your Sales Force
It does not matter what job title someone has in your company, they should be a force working towards lead generation at all times. This includes making sure that they have a stack of your business cards which they can give out whenever the time is right. By having a team of people in your business always handing out contact information for you, it expands your networking capabilities and increases your chances to make a sale.
Look Up To Someone
No matter what kind of business you are in, you should have someone who you can talk to about what you are going through. Try to choose someone who has been through what you are going through now. They will be able to understand what you are facing and tell you how they got through it so that you can get through it as well. They will most likely be able to open your eyes to things you did not even consider.
Stay Put More
The harried executive does not need to be the one who is always on a trip to go see a client. Use VoIP services like Skype or Google Voice to have video conferences with your clients instead. The less you are on the road, the more you will be able to concentrate on what it is that you are supposed to be doing. Only travel if there is absolutely no other way that you can get the same results for what you are trying to accomplish.
Keep Your Clients Happy
The only way that you will be able to expand your client base is if you do not lose the clients that you currently have. This is why it is very important that you pay attention to the needs of your clients and go out of your way to make sure that they are happy. When they are happy, they will also bring more people to your business. This will allow your business to grow.
Make the Most of Your Time ALWAYS!
You do not have to schedule your day within an inch of its life or you are likely to miss opportunities. Instead, make sure that you are getting done the things that you need to get done first followed by the things that you want to get done. Reevaluate your day as you go through it to cross things off of your list which you will not get to so that you can make more time for more important things.
Hand Off Tasks Whenever Possible
One of the hardest things a manager can do the first time around is to hand off responsibility to others. The belief is that they will not do as good of a job as you. Even if that is true, you cannot do everything as much as you would like to. You have to allow others to learn, fail and learn some more so that the whole company will be stronger.
Do Not Be Afraid To Hire
As your company grows, you will likely need extra services like a telephone answering service. You will also likely need to hire a dedicated salesperson so that you can attend to other parts of the business. Look for someone that you can mold into your image so that they will continue to do the work that you did. Train them, give them your sales model and then set them free to find their path.
About The Guest Author: Shannon Suetos is an expert writer on phone systems who writes extensively for an online resource that provides expert advice on purchasing and outsourcing decisions for small business owners and entrepreneurs such as VoIP service at Resource Nation.