Resources and Knowledge for the Small Business CEO

SMALL BUSINESS CEO

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Three Tips - Preparing for Economic Recovery

» by Laura Pettit Rusick May 5th, 2010 at 6:34 am » Comments (4)

A week ago, I had an opportunity to hear an economic update from a Federal Reserve Bank economist. While the numbers are far from fabulous, most seem to agree we are on the road out of recession.
Have you reduced employee counts and canceled or delayed capital projects? Do you lack the bench strength and infrastructure [...]



Benchmarking Customer Expectations - What’s the Right Yardstick?

» by Laura Pettit Rusick January 25th, 2010 at 5:43 am » Comments (1)

So you benchmark your company against others in your industry. Maybe you look at maximizing revenue per full-time employee, increasing first call resolution in your contact center or IT expense as a percent of revenue. How do you compare to your competitors? Is that the right comparison?
Your customers, whether they are consumers or businesses, rarely [...]



Control Expenses – Automate Process Through Workflow Software

» by Laura Pettit Rusick December 15th, 2009 at 5:50 am » Comments (4)

Do you find yourself spending time trying to figure out what happened to a customer’s order? Interested in keeping staffing counts stable while growing revenue? Do your auditors want to see the details of how transactions were processed, including approval signatures? We all want to increase efficiency, and are often becoming more customer-driven. Many of [...]



Four Challenges and Solutions to SMB Project Management

» by Laura Pettit Rusick August 24th, 2009 at 5:13 am » Comments (7)

Small to mid-sized businesses have unique challenges when it comes to managing projects. SMB’s often don’t have the processes or systems in place to efficiently support the current size of the organization or its future growth, so projects are critical to future success. At the same time, SMB’s have limited resources and small training budgets [...]



Growing Pains – Positioning Your Business Now for the Upturn

» by Laura Pettit Rusick July 2nd, 2009 at 5:28 am » Comments (3)

What do you see your business doing 12 months from now, when we’re out of the recession and making the upturn?
If you’re like many U.S. businesses, you will be playing catch up to where you were before you cut staff and put projects on hold to reduce costs.
You don’t want to be behind when the [...]



Increase Flexibility and Reduce Costs with Targeted IT Outsourcing

» by Laura Pettit Rusick May 11th, 2009 at 6:42 am » Comments (9)

Are you looking for ways to minimize increases in long-term staffing commitments, yet want to position yourself for growth once the economy recovers?
Outsourcing is a great way to create flexibility while meeting current demands in the organization, particularly in small and mid-sized businesses. (Throughout the remainder of the article I’ll refer to small and mid-sized [...]



The Blackberry Storm - A Small Business Perspective

» by Laura Pettit Rusick January 13th, 2009 at 7:00 am » Comments (12)

The Storm phone is an interesting combination of Blackberry functionality with touch screen capability, and a large, clear screen. For those other small business owners without their own dedicated email server, Blackberry runs circles around Windows phones, at least on the Verizon network.
When it comes to technology, I’m not normally an early adopter. Putting up [...]