The 3 Best Ways To Market Your Small Business

The 3 Best Ways To Market Your Small Business

When you are looking to market your small business, it’s important to find ways to get the most out of money spent. You want to get the most out of all your efforts because it’s likely your budget is limited.

Here are the three best ways to market your small business.

  1. Paper Marketing –  Paper marketing can be your best friend. Tried and true, it still works. It’s all about working smarter, not harder. People still like something they can touch. Sending out birthday coupons, fundraising campaign requests, holiday promotions, customer appreciation cards and more can be a really great way to connect with your current and potential customer base and works really well as part of your online campaigns as well.
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Some Digital Signage Solutions That Can Streamline Company Communications

“I didn’t get the memo.” This is one statement that you often hear from employees – a possible excuse for not dressing up in formal corporate attire on a supposedly casual dress day, or not being able to attend a meeting, or not preparing a report or document that needs to be submitted ASAP.

In traditional company practices, memos are either tacked onto corkboards on one corner of the room or slipped into each employee’s desk – two tactics which, quite honestly, does not guarantee that every individual will be able to receive an important message or pass on an urgent announcement.

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How Conference Calling Aids Your Business’ Success

How Conference Calling Aids Your Business' SuccessBusiness conference calls simply put, is a phone call which involves three or more people. Regardless of the geographical locations of the participants, they are enabled to participate at an arranged time via the telephone whether it’s to resolve an urgent business issue or to brainstorm.

Conference calling is now a crucial factor in a business’ success as most businesses are always on the search for effective ways that will enable their employees to finish as much work as possible in the least amount of time and money.

One of the most important benefits of conference calling is that it allows businesses to save time and money.…

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How SMBs Can Build And Maintain An Effective Website

We are in a tough economic climate where SMBs need to work effectively to gain the edge over their competitors. With confusion over copyright and the proliferation of “˜do it yourself’ website builders, many business owners are left feeling unsure about how to create their own site which will stand out, be effective at securing new business and suit their needs, but which will also be copyright compliant.

Businesses need to look to communicate their brand values and unique selling propositions successfully and in this online-driven society, so an easy-to-use website with strong visuals is key. The visual language used on a website must represent the company’s values and connect with its customers.…

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Three Pieces Of Advice For New Entrepreneurs

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It’s been 18 years since I’ve been a new entrepreneur, but that’s only given me time to figure out what I didn’t know that I didn’t know then. Looking back, I would have given anything to have someone whispering in my ear these three fundamentals about new business:

1. Build a solid, but flexible business plan.

Every successful business has a strong and comprehensive business plan to guide the company through the years. It’s impossible to predict the future, but prepare for all you can.  Spend extensive time planning, and then once you think you have it, keep working.

With that said, a business plan isn’t set in stone.…

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Hiring? Don’t Lose Your Loyal Customers in the Process

Good news! The economy is picking back up, or so they say. Regardless of the politics, a quick survey of business windows does show a surge in “now hiring” signs. This is great news for both the growing business and the thousands of job seekers still looking for jobs”¦or is it?

I talk with many job seekers from all stages of life and all levels of education and there is a common theme to each of the conversations. Businesses are forgetting that their applicants are most likely also some of their biggest fans. People apply to work for the companies that they know and love.…

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How To Recruit Top Tier Students To Your Company

Every graduation season companies scramble to hire a fresh crop of those just entering the workforce for the first time. These new grads are filled with energy, excitement, and innovative ideas that employers can’t wait to have on their payroll.

How To Recruit Top Tier Students To Your Company

Of course, this level of enthusiasm isn’t intended for all recent grads “” companies want the best of the best, the naturally brilliant top tier students, who were born to overachieve.

How to Get Top Tier Students to Choose Your Company

  • Attend Career Fairs: This may sound like an obvious strategy, but it’s also the obvious place to find college seniors.
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How Business Consulting Services Can Help Your Business to Grow

Business consulting services can help organizations make a fresh start if they’re floundering, chart a course for success if they’re just starting out or grow to new heights if they’re doing well and looking to grow wisely. This type of service has become more important for a number of businesses in the wake of the recent economic downturn that forced many enterprises to cut costs drastically just to stay afloat.

How Business Consulting Services Can Help Your Business to Grow

Investing in business advisory consulting may seem counterintuitive for a business trying to keep costs down, but the return on the investment can be substantial and long lasting, and more than worth the initial expenditure in the end.…

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4 Truths Which Spur Growth Through Mobile

Mobile has become a global force to be reckoned with. People now have been two or three devices, and are apparently becoming addicted in particular to their smartphones.

With the growth in BYOD (bring your own devices) over the past five years small businesses are now able to hire dispersed staff located remotely, globally, as well as from a home or assigned virtual hub through secure systems.

4 Truths Which Spur Growth Through Mobile

Here are four tips which outline why a mobile device strategy is the right choice in order to give you extra dynamism, keep staff and project contractors connected and maintain productive remote business affairs:

1.…

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8 Useful Computer Tools For Your Daily Office Tasks

8 Useful Computer Tools For Your Daily Office Tasks

In the modern world time appears to be the most valuable asset that’s why it is really important to manage it with maximum effectiveness. There are many tools that will help you organize your daily business activities with more or less functionality.

Here are my set of useful tools that may come in very handy for your business:

  1. Website Design –  Weebly is a powerful web design tool that offers   you different domains, hundreds of themes and complete statistics about your website performance. The free package is usually more than enough for a basic website, offering plenty of tools and personalization options.
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