POST CATEGORY : Information Technology

SEO For Beginners: Tips for Your Small Business Website

Running a small business can be tough. You’re probably an expert in a single niche, whether that’s flower arranging, car repair, catering or something else, but owning a business seems to require you to master so many other areas, from accounting to law and more – like, for example, SEO.

Small business SEO

Fortunately, you can hire professionals in most cases. However, this can get expensive, and you might want to try to do some parts yourself. If you want to work on your business website’s search engine marketing, it might be worth hiring a professional for a few hours here and there to help you with SEO marketing, but there is also a lot you can do on your own by understanding a few basic elements.…

Continue reading →

Do Macs Get Viruses: A Breakdown

You feel bad for all your friends with Windows computers. They have to pay tons of money out of pocket for virus software. There’s no need for you to do that because you have a Mac.

Mac virus

At least, you thought that until you start getting strange pop-ups and your computer begins running so slow that you can barely use it. Do Macs get viruses? The answer is yes.

Even though Macs don’t get them quite as often as Windows computers, the possibility is still there. So, you do need to invest in virus protection. Check out this guide to learn more about malware on the Mac.…

Continue reading →

Going Beyond Personal Data Protection

A recent study conducted by researchers from Bristol University in the UK found that numerous betting firms were flouting strict advertising regulations in order to encourage children to engage with esports gambling. Like most other developed countries, there are strict and specific laws in place designed to protect British children from potentially damaging and addictive activities like gambling.

Business regulations

Betting Sites Targeting Children For eSports Betting

The researchers discovered that most online gambling firms were not using any kind of age verification to ensure that their adverts were not being placed in front of children. Furthermore, the researchers found that a quarter of all the online users responding to Twitter posts concerning betting odds for esports matches were aged under 16.…

Continue reading →

7 Things to Look Out For in a Good Point-Of-Service Software Solution

A reliable POS system is crucial for the success of any retail business. However, with several systems competing for first place on the market, settling on a final decision can pose a daunting task for the inexperienced small business owner.

Salon business using POS system

Apart from capturing your daily sales, a reliable POS can help you with the following:

  • Accounting
  • Inventory management
  • Managing customers
  • Management of employees, among others

How do you identify the best POS system for your business to streamline your day-to-day operations? Before purchasing POS software, you’ll need to review the below factors before selecting an excellent point-of-service system that can increase accuracy, generate detailed receipts, and expand payment capabilities.…

Continue reading →

How to Refine Your Business’ SEO Endeavors

No business that wishes to remain competitive in the digital age can afford to treat SEO as an afterthought. With search engine optimization playing a large role in nearly every enterprise’s digital marketing efforts, businesses that shrug off SEO do so at their own peril.

Business SEO

As is the case with any type of marketing, digital or otherwise, a company’s search engine optimization efforts need to be tweaked and refined over time. In some instances, new and emerging trends help facilitate the need for change. Other times, a business’s lack of knowledge and hands-on experience with SEO creates the need for a shift in direction.…

Continue reading →

Ways to Find Someone Using Phone Number

Have you ever wondered how to find someone using their phone number? Maybe you’re trying to text your new crush, but they don’t seem to be on any social media. Or maybe you’re looking for your long-lost friend, and they won’t answer calls or emails. Whatever the case may be, Google has got your back! This guide will help you, stay in touch!

People search by phone

In today’s world of technology, it is straightforward to do everything online with the Internet’s help. The time has evolved this much that you can even find anyone on the Internet by using any information that you know, like their name, phone number, address, or appropriate information.…

Continue reading →

Here’s How to Change Your Data Analysis Strategy Post-COVID

The COVID-19 pandemic has upended the world and changed the way we do business, perhaps irrevocably. But as companies of all sizes have scrambled to adjust their day-to-day operations to minimize employee presence in office buildings and keep the workforce safe, data analytics has emerged as a tool that can help businesses not just survive, but thrive, under these new circumstances.

Data analysis strategy post-COVID

Even in the midst of a crisis, a solid data analytics strategy can protect your company. It can help you identify sources of revenue, reduce overhead, safeguard against fraud, and be ready to make another rapid operational shift if needed.…

Continue reading →

Take your inventory and logistics management to the next level with an impact recorder

A savvy business owner is always looking for ways to save money, cut costs and protect their own inventory while simultaneously ensuring they take care of the customer. One major pain point along that journey is damaged inventory, equipment or supplies. A solution to the problem of protecting your assets is necessary both for loss prevention and saving money.

Inventory and logistics management

A superb way to take up a defensive position in your own inventory and logistics management is to use an impact recorder to keep an eye on what’s happening with your equipment, measuring and preventing damage in the process.

What is an impact recorder?

…Continue reading →

7 Easy Ways to Boost Your Company’s Organic Search Rankings

Ranking organically on page one or two of search engine results pages (SERPS) is an incredible achievement in the digital marketing world. Research shows that page one of SERPs receives approximately 75 percent of online traffic. Subsequent pages receive the remaining 25 percent.

Organic search ranking

Generating traffic to your company page is vital, as it leads to sales-boosting conversions. However, earning a spot in the first-page results isn’t easy as it sounds.

Every second, there are nearly 40,000 search queries on Google. For your website to rank well in search results, there is stiff competition to ward off. You need to up your SEO game to compete for a higher rank.…

Continue reading →

Does Data Encryption Help in Data Backup?

Data encryption is a critical feature in backing up processes that enhances data security among organizations and individuals. Cybercriminals are devising ways to infiltrate systems even with slight vulnerability. Administrators must ensure that advanced encryption measures are in place to secure data on the systems and the storage locations.

Data encryption in data backup

With the onset of mobile devices and numerous applications in use, more data is in circulation over networks. Hence, it is vital to protect your data using encryption technology. You can try using the ESXi backup software to protect your business with encrypted backup solutions at affordable rates.

In this article, we shall define data encryption, its importance in back up processes, and its pros and cons.…

Continue reading →