Pinterest: The Underestimated Social Media Channel you Should be Using

Pinterest is one of the five biggies in social media, but despite this, quite often it’s not used by businesses. Think about the social toolbars that are present on almost every website; Facebook, Twitter, Instagram and even YouTube are regular features here but quite often Pinterest is nowhere to be seen.

Pinterest

photo credit: Larry Miller / Flickr

Not relevant

The belief that Pinterest isn’t relevant is quite a common one. With it being image heavy, a lot of B2B companies and info-heavy sites, which may be lacking in a strong stock of images, quite often ignore it with the opinion that it’s not relevant to their company.…

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