4 Ways to Effectively Use CRM to Grow Your Startup

As the CEO of a growing business, you probably already know how a customer relationship management (CRM) system can help you scale your startup. But while you understand that keeping your valued customers happy is important to the growth of your business, you might not be completely sure how to use your CRM to its full potential.

A startup founder is using a CRM tool

In order to stay as connected to your customers as you can and help your new company to flourish, consider these suggestions for using your CRM:

Stay on Top of CRM Updates

If you have invested in a CRM, you know quite well that this type of program is agile and easy to use.…

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3 Lead Generation Tactics That Can Give Startups a Big Boost

Lead generation is key when starting up a business. The rule is simple: More leads equal more sales (given you can convert those leads well, though…) However, to make lead generation work, you need some tactics.

There are plenty of lead generation tactics you can adopt, but I’d suggest you to focus on just three tactics: Ringless voicemail, Facebook ads and online referral program.  Here’s a brief explanation on each.

Business smartphone

1. Ringless voicemail

Ringless voicemail is a technology that delivers voicemail messages to cellular phones without actually calling them. Ringless voicemail contacts a provider of a cellular service via a business landline and delivers voicemails thought the landline.…

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Tips to Nurture a Growth-Oriented Startup Culture

“A company’s culture is the foundation for future innovation. An entrepreneur’s job is to build the foundation”

– Brian Chesky, Airbnb.

Startup culture

(Source)

For MNCs and other big players, having a great culture is just an additional feature, but for startups, having a great work culture – strong and growth-oriented, is a necessary element of success, be it for employee retention or for innovation.

Nurturing a growth-oriented culture is mainly dependant on the core values of the startup and the work force.

It is crucial to work on building your startup DNA early on. Here are some tips to build a strong work culture:

1.

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4 Tips for Maintaining Growth as a Startup

The very earliest days of starting up a new business will inevitably be challenging for the founders involved at the sharp end, regardless of the goals being set or the markets being targeted. But once a measure of growth and success has been achieved, there are new challenges to overcome and a new array of pitfalls to avoid.

Startup cofounders

Here’s a look at a few ways in which a fledgling company might aim to maintain growth and develop consistently into a business with a sustainable future.

1. Avoid making too many promises

Having ambitions to grow is essential as a startup but it can be just as important for a new company’s founders not to promise more than they are capable of delivering.…

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