POSTS TAGGED : website

Small Business Owner’s Guide To Turning Your Web Content From Drab To Fab

For small businesses, online marketing is their one chance to reach their target audience. Unfortunately, most small businesses forget online marketing begins at home first.

Let’s face it, no matter how awesome your online marketing efforts are, if your website’s copy is drab, it’s never going to convert visitors into customers.

Small Business Owner's Guide to Turning Your Web Content from Drab to Fab

Luckily, turning your web content from drab to fab isn’t hard-if you know what to do.

If you’re not happy with the results of your web copy’s performance, try doing the following to improve it:

Write for one person – Instead of writing to a group of people, write to one.…

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Website Design: Don’t Let Your First Impression Be Your Last

The other day, I looked up a restaurant website to tell a friend about a great meal I enjoyed. Instead, I found myself making excuses for their lousy website, which was a poor reflection of their excellent food and service.

Website Design: Don't Let Your First Impression Be Your Last

Does your website possibly give the wrong impression of your business? It’s helpful to look at your site through the eyes of…

…A first-timer.

Can you tell what your business is all about from the homepage? Make sure your website quickly answers the basics. Make it easy to find your contact name, address, phone numbers, business hours, email address, and a map.…

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5 Tips to Succeed in Your Startup

5 business startup tips

Businesses start up nearly every day all over the U.S. Many entrepreneurs are lean and mean when it comes to setting up their businesses. They’ve learned all the right lessons to starting a business. Consider these steps below to create a successful startup.

1. Stick With What You Know

Start a business in an area of familiarity or industry expertise. Doing what you love has a direct relation to how successful a startup can be. This also enables you to anticipate the needs of potential customers and clients.

2. Make A Plan

Your well-researched business plan should be your company guide for the first few months of business.…

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Shrink Your Website Downtime and Get Tech Support Questions Answered Faster

website down, get tech answers fasterEvery second that your business website is down, your software isn’t working, or your hardware is offline costs you money and customers. You need to get back up and running as quickly as possible. And while a lot depends on what you need and the quality of your tech support, you can help make it all happen a little faster.

Here’s how:

Try to Recreate the Problem

If you get an error, or can’t get a feature to work, try rebooting everything and trying again. You may even want to try the same process on a different computer. If it’s a genuine problem that needs fixing, it should happen again.…

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