How to Use Animations in Your Marketing Campaigns

Animations have been part of marketing campaigns for several decades now. Starting with stop motion graphics in the forties, animation has been pivotal in campaigns targeted at capturing audience interests and creating brand recognition. The use of animation in online advertising has spurred over the past decade thanks to faster internet. Explainer videos, YouTube advertising and viral video marketing campaigns have all enabled businesses to create effective brand narratives, often at very low budgets. In fact, according to one survey, more than 87.5% of marketers used visual content in over 50% of the articles they published.

Animated image of the Earth

Thanks to modern animation software apps, there is greater ability than ever to produce animation at relatively low budgets.…

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The Advantages of Using VoIP for Your Business

VoIP or voice over IP technology has been around for a while and is being used by businesses big and small. VoIP uses broadband internet to transfer voice data in the form of digital packets. While it can be used to reduce your overall costs on calls, this is not the only reason why VoIP can be such a powerful tool. The fact that it digitizes conversations makes them much easier to search, classify, mined for data, distribute, and store. Let’s take a look at some of the many benefits VoIP could have for your business.

Entrepreneur hold smartphone while using VOIP

Cooperates Better with Omni Channel Tools and CRMs

One of the things that make VoIP such a great solution is that it can have a profound impact on your customer relationship management process.…

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How is an Online Writing Service a Lifeline for Students?

People think a job begins when one enters into a company. But in reality, the first step inside a school is the first day of a 24*7 job. They think only a manager does multiple roles. No, a student does it all without any salary, and sometimes with paying up late fees. It’s called a semester but in the fourth month, the exam knocks the door. Assignment, internship, test and practical report are the constant reminder of “Don’t waste time on breathing and work.”

Stack of essays on teacher's desk

Still, there is a guardian angel (well, sort of) for students. Online writing services save the day.…

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5 Questions and Answers About Using Balloons At Your Car Lot

Whenever you drive past a car dealership, regardless of whether it’s a dealership that sells new cars or used ones, you’ll almost always see numerous colored balloons that are tied to the cars, financing signs, and sometimes even the building itself. But if every other dealership is using balloons, then why should yours too? Do balloons really have any effect? How long do they last? What are they made out of? What else can you use them for?

Colorful balloons on car lot

These are just a few of the questions that you may have regarding car lot balloons if you are considering owning your own dealership (or if you’re just curious).…

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How to Create Smarter Inventory Management Solutions

Inventory management is about much more than just tracking down missing items. It’s about increasing your business’s efficiency, keeping shrinkage as low as possible, and ensuring that inventory counts are accurate. With accurate counts, you’ll never over-order, and you’ll always have your customer’s favorite items in stock.

A happy customer is a paying customer after all, so why not keep your inventory counts accurate? Here’s how to create smarter inventory management solutions for your business.

Man pointing at area of inventory management chart

Start with Your POS System

If you’re using a bulky, outdated cash register for your POS needs, it’s time to upgrade and move into the future.…

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5 Ways To Effectively Expand Your Retail Business

Every business needs growth but with growing competition, retail businesses are finding it extremely hard to expand their business presence.

Unique retail store welcome sign

Here are 5 ways through which retail businesses can effectively increase their business.

1. Leverage The Power of Online Marketplaces

An online marketplace is an ecommerce site where you can list your products and generate extra orders for your business. It is easy to list your products on popular marketplaces and you start to receive orders once you products are listed and they become popular. You need to pay a commission to the marketplace on every sale that you are able to generate.…

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Staying Secure When Moving To The Cloud

Cloud computing is irrefutably among the prominent new technologies that are increasingly becoming widespread today. This popularity and increased migration of applications, data, and other vital elements from an on-site data center to the cloud is owed to the benefits that businesses stand to reap.

From allowing you to work from any place and increased agility to reduced expenditure on costly hardware, the list of perks is undeniably long.

Coworkers examining data stored in their cloud based server

With the growing hype surrounding cloud computing, it makes perfect sense to flip the coin and focus on security concerns. Even though you may regulate the information you share with your preferred cloud service providers, you lack control of the parties who can gain access to it.…

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What is a Home Equity Loan and How Does it Work?

If you are a homeowner, you may be sitting on tens of thousands of dollars in cash. In recent years, housing values across the nation have dramatically risen since the housing crisis in 2008. According to Zillow, the upward trend in home values began in early 2015. From 2017-2018, home values increased by 8.7 percent. Home values in 21 of the top 35 housing markets are higher than they were at the peak of the real estate boom in 2006. This is an excellent option if you need large sums of cash for anything, including launching a startup.

Gorgeous house with large lawn

If you were fortunate enough to purchase a home soon after the 2008 housing crash, you can have access to a large sum of money through a home equity loan.…

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A Guide to Selling Loose Diamonds

Diamonds have long been of great value, and with such a rigorous set of standards, diamonds are graded and this determines their value. If you have a few loose diamonds that you wish to liquidate into cash, the pawn shop is the best place to go, as they will give you a fair price for the stones.

Loose diamonds investing and selling

Registered Pawn Shops

If you want to search for pawn shops near me, a Google search is the easiest way to locate a nearby pawn shop, and they would be happy to take a look at the stones, and would make you an immediate offer based on that valuation.…

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Do What You Love (And Make Money Doing It) With These 6 In-Demand Degrees

Can you really earn a comfortable living pursuing your creative passion? Absolutely. Digital arts schools like The Centre for Arts and Technology in Kelowna, British Columbia, and many others across North America offer practical arts and technology degrees for ambitious, upwardly mobile creatives looking to make their mark — and earn real money in the process.

Group of students throwing their grad caps in the air

Let’s take a look at six in-demand degrees for creative professionals.

1. Architecture

If you’re allergic to study, architecture probably isn’t the degree for you. A bachelor’s degree in architecture generally takes five years to complete, after which graduates complete three-year internships before officially setting off on their own.…

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