5 Proven Ways to Gather Important Feedback From Your Customers

Your team might think you know what customers want, but if you aren’t gathering feedback directly from them, you’re probably missing something. And blind spots like this can be costly for your business and your ability to satisfy customers.

Gathering customer feedback

Here are a few ways you can gather important feedback from your customers to improve your processes and/or enhance the quality of your products and services:

1. Website Surveys

If there’s any group of customers you should be targeting for feedback, it’s website visitors. They’re already on your page and are showing a willingness to interact with your brand. Why not leverage that by making a small ask in the form of a website survey?…

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How Customer Feedback Can Help Your Business

Customer feedback can be a great tool for the improvement of your business. Here is how to optimise the way you use your customer feedback.

Customer feedback

Get as Much as Possible

Before customer feedback can work for you, you need enough of it. This means increasing the amount of feedback you get from current and past customers. The easiest way to do this is to make it as easy as possible for customers to give feedback.

If customers ever interact with you online, give them the option of supplying feedback with a few simple clicks; politely invite them to share their views in phone calls, or after business has been done; put feedback slips into deliveries.…

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