Just imagine how much business you’re losing every time a user mistyped your domain name or worse – forget it. Sometimes the word is hard to spell, maybe it doesn’t make sense, or perhaps it’s unremarkable.
Online consumers are prickly people. They won’t spend precious time looking for your location and most of them would just consider other similar product or service on offer.
Understanding how to name your website can help you distinguish your brand from competitors, attract new customers to your website, and even prevent spammers from stealing traffic. Confusing or generic domains cause customers to end up at a competitor’s site.…Continue reading