Millennials rank dining out as one of their top guilty pleasures. Ranking this activity even higher than buying electronics, apparel, beauty products and accessories. It’s a fact that over half this group of diners eats out at least three times a week, regardless how much money they make or if they have a family or not.
People who’re aged 18 to 34 are the biggest demographic on the planet, recently taking the crown from the baby boomers who used to dominate the consumer marketplace. Most make good money and most important, they like convenience.
If you’re not catering your marketing to millennials you’re setting yourself up for an uncertain future.…Continue reading