Expanding your business into overseas markets may be a long-cherished dream of yours, but when doing so, you shouldn’t presume that your success at home will automatically translate into success elsewhere.
Follow these 10 tips to ensure that you do well in new markets.
1. Ensure stability back home
You should ensure that your business is already thriving in its current market, before going to the effort of targeting overseas business. Expanding a business is a time-consuming and sometimes risky undertaking, so you need to be sure that the business has first established the strongest possible foundations in its original territory.…Continue reading