So corporate life isn’t cutting it and you decide to become an entrepreneur. You translate your idea into a business plan, raise a little capital and start executing your plan. You quickly learn that growth takes longer than anticipated and costs are more than budgeted. So to keep your net profits as high as possible, you take on more and more responsibility for the day-to-day execution of the plan.
But soon funny things start to happen. Your persistence starts to pay off. The phone rings more regularly. Referrals start coming in, sometimes from sources you don’t even recognize! And now you have a new problem.…
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When using social media tools like Twitter to promote your business, it’s important to use them strategically so that you’re not wasting your time.
On my previous post, I had discussed about some 
For a new small business owner who is seeking to grow his or her business, brand reputation is an important consideration to keep in mind, which is why any negative press about the business can be detrimental to its success. All it takes is one unhappy client or associate, the lightning-fast pace of the internet, and a negative blog post to derail even the best laid plans.
