Getting unsolicited feedback is never fun. No matter if it’s in your day to day business life, or in a personal matter. However, in business, seeking feedback from the public is key to success.
In this article, we’re going to look at some specific examples within business when public feedback can go a long way.
1. Is your Idea Attractive Enough?
Firstly, there’s public feedback when it comes to creating a new product. This is called concept testing. This is done relatively early on in the new product development cycle, once you have created a concept through a creative process.…
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So you benchmark your company against others in your industry. Maybe you look at maximizing revenue per full-time employee, increasing first call resolution in your contact center or IT expense as a percent of revenue. How do you compare to your competitors? Is that the right comparison?
