Key Takeaways

• Freight rates vary based on weight, dimensions, distance, and seasonal demand, making comparison essential for SMBs.
• Digital comparison tools simplify rate evaluation with real-time pricing, filters, and fast booking options.
• Total landed cost provides a complete view of shipping expenses, including fuel, insurance, accessorials, and storage.
• Choosing the right transportation mode – air, sea, rail, or road – helps balance speed and affordability.
• Regularly comparing rates strengthens negotiation power, improves cash flow, and helps SMBs adapt to shifting markets.