6 Thought Leadership Strategies That Actually Get Results

So, you want to be a thought leader. Good for you. Now, where should you start?

Many aspiring thought leaders began with one of these six strategies proven to get results. Follow their lead to burnish your personal and corporate thought leadership credentials.

Established thought leader

1. Assign a Thought Leader to Each Subject

First, a strategy for company-wide thought leadership campaigns: avoid asking too few to do too much. An organization of any significant size has expertise enough to designate a different leader for each subject matter domain. More cumbersome to manage, perhaps, but ideal for cultivating credibility beyond reproach.

2. Be More Visible Online

Your thought leadership strategy simply is not going to succeed if your brand isn’t highly visible online.…

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If Mobile First is a Strategy, Then How Should I Think About it?

It’s not enough to say that you need to have a mobile-first strategy. Instead, you need to have the right approach to your mobile-first strategy. As mentioned, this starts by thinking about the user experience, but there is a bit more to it.

Businesswoman using smartphone

For example, content. In a desktop world, content is king. Video, long-form articles, whitepapers, etc. These tools have been around for years and while they are still important, they are not most important in a mobile-first world.

Then you have e-commerce. More people are shopping online than ever, and there are more Americans conducting searches on their phones than on desktop.…

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What Web Hosting Is Best For An E-commerce Website?

If you have been resisting the allure of e-commerce for your business, 2020 may well have convinced you. Coronavirus panic has taken hold of the world, and with the virus spreading in the US, people are choosing to stay away from public places. Those sellers who only have brick-and-mortar stores are already struggling to stay afloat. People were already becoming more likely to buy something online, and the current panic is going to create many more converts.

Ecommerce hosting

You may be scrambling to get your e-commerce website set up, and you will have some decisions to make. The very first decision will be what web hosting to use.…

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The Upside Of Unsecured Loans

Unsecured loans have quite a bad reputation. There’s a reason for this. Some lending companies use the allure of unsecured loans to take advantage of particularly desperate people. The conditions of these loans allow for predatory lenders to include all sorts of dangerous terms, driving clients further and further into debt.

Taking unsecured loans

The simple difference between a secured loan and an unsecured loan is that, with a secured loan, the lender has an asset to seize if you fail to make payments. There is less risk with a secured loan for the lender.

But for some companies, the real difference is in what the lender has to gain from the loan.…

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Things You’ll Love About Processing DJI Footage with VideoProc

It’s no surprise that DJI is one of the most popular choices when it comes to drone technology. We absolutely love their various ranges of drones and cameras, which truly do offer the best in video and photography technology in small, economically priced packages. So, when it’s time to edit all the stunning imagery you’ve been capturing, where can you turn? After extensive testing, we have to recommend VideoProc.

Process DJI 4K

In this article, we’ll share the key information we discovered as we tried out VideoProc for ourselves.…

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Understanding Inventory Management Software

If you have been in one of your city’s larger supermarkets, take a look around you. Right in that moment, you are bearing witness to one of humanity’s largest victories in logistics.

Using inventory management software

All these big shops move products around and across multiple storage units and store fronts from all corners of the world. One of the biggest retailers we know today has been reported to own warehouses in at least 50 countries. And when we convert these numbers into money, we could probably come up with a number similar to a the GDP of a medium sized country.

Given these huge numbers also comes immeasurable complexities.…

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CRM: Why You Need To Learn The Basics Of This Software

CRM software is the primary automation tool that’s used for customer relationship management in a business organization. In a more profound sense, it also refers to the strategies and technologies that companies use to reach out to customers. Not only does CRM software apply to their existing customers, but also to those they’re still trying to target.

CRM (Customer Relationship Management)

The general point is that with CRM software, it’s easier for companies to build strong relationships with their customers, as well as to foster loyalty and customer retention.

That said, here are compelling reasons why it’s imperative to learn the basics of CRM software.…

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10 Ways to Spend Less When Dining Out

According to the latest Retail and Food Services report of the Department of Commerce in August, American have spent more than $2 billion at restaurants compared to the total money spent at grocery stores. This statistic only shows how everyone loves dining out. Rather than cooking their meals, people would prefer to spend on ordering meals at different local restaurants.

Young restaurant customers

While cooking at home can be cheaper and can help you save some pennies out of your budget, the convenience of dining out might be a stronger reason why many people choose to do the latter. You don’t have to spend an hour or more to prepare your family’s meal, and you got to enjoy delicious foods while chatting with your company.…

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Financial Advice When Looking For a Job as Unemployed

Becoming unemployed can be devastating for anyone, particularly those with a family to support. The stress of maintaining a home and ‘putting food on the table’ can cause great unhappiness and this can be compounded if finances are not taken care of during this difficult period.

Unemployed looking for a job

Clearly, it will be necessary to review all expenditure and to prioritize spending as much as possible. Credit cards should not be seen as a source of ‘free’ money; indeed, it would be wise not to use these particular financial instruments during unemployment, as failure to keep-up with payments will result in substantial interest being accrued and possible damage to credit ratings in case you “default” on a loan, just like what most people would normally do in such situation.…

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The Steps to Take if Your Business Can’t Pay Its Taxes

When it comes to business taxes, it doesn’t pay to mess around with what’s due to the IRS. They don’t have a sense of humor about getting payments in on time and can take steps against the business, including charging interest, adding penalties or even freezing accounts if it comes to it.

Tax season stress

In this article, we cover the steps to take when a business is struggling to pay its taxes.

1. Confirm the Due Dates for Federal Income Taxes

There’s a tax return date based on the type of business structure.

For federal taxes (state ones may be different), the tax return data for filing is also the payment date for the taxes too.…

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