Increase Consumer Engagement with Video Conferencing

One of the keys to building a successful business or brand is capturing long-term consumer interest. The best brands in the world know this. Uniqueness plays a huge factor, of course. Finding a need in the market and fulfilling it in a way no one else can or will ensures there will be a long line of customers beating down your door.

Video conferencing

But unless your company is Google or Facebook, then you might be in for some stiff competition. The minute you launch your business, you’re already competing with a ton of other companies doing the same thing you are, with all of you trying to win over a larger slice of the consumer pie.…

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Is It Time to Expand Your Business?

When a business is doing well, it is often tempting to leave things well alone on the basis that if it isn’t broke, why make changes. But this is somewhat short-sighted and many businesses will benefit from expanding in order to grow. So how can you tell when the time is right to embark on a business expansion programme and what the best way to go about it is?

Business growth and expansion

Build Your Customer Base

There are lots of different ways to expand a profitable business but the most obvious one is to build your customer base. Firstly, look at ways to keep your existing customer base happy, perhaps by offering new products and services.…

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How Comindware Process Change your BPM

Business Process Management (BPM) is all about making sure that business processes and workflow is executed in a more effective and efficient manner. BPM also concerns about your company’s capability to adapt to changes.

Business Process Management

With that said, you need BPM software (BPMS) that is reliable and easy to setup to help you manage your currently active business processes.

The problem is, not all BPMS is created the same. And many BPMS fall short under the “integration” category: While those software are perfect in managing business processes, integrating them with, for example, project management is a painless experience, if not impossible.…

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Benefits to Choosing a Virtual Private Servers for Your Startup Business

Part of having a successful startup is ensuring that you have developed a strong web presence. In order to do this however, you must have a high quality website that draws the attention of your target audience. As such, one of the first steps to developing a company website would be to find the appropriate web hosting company.

Server rack

Since there are literally hundreds of web hosting services out there, having a few guidelines to compare to would be beneficial. Below are some factors you should consider when choosing the best web hosting service provider.

Know What Your Hosting Needs Are

Before you can determine which web hosting service would be ideal for you, you’ll need to have a clear understanding of what it is you need.…

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Captivate Business Conference Guests With Their Own Devices

There’s nothing worse than meticulously planning a meeting replete with carefully crafted PowerPoint slides, handouts, and a speech you worked on for weeks, only to look up and discover that everyone is playing Angry Birds and checking the weather on their devices. You want to storm out in disgust. But you have to soldier on.

Using a smartphone at a conference

This frustration is magnified tenfold for conference planners. Every detail is carefully plotted. Yet the only thing anyone talks about afterwards is the great party they were able to arrange on some social networking startup app during the boring speech about web design best practices.

There was a time when everyone hated their phone.…

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5 Steps to Build Processes That Safeguard Your Most Sensitive Data

It seems like major corporate data breaches have become all too common. In fact, they’ve become so common that you might have become immune to such news.

Business data security

If you own or run a small business, you might think protecting sensitive data is not something you have to worry about. But you’d be surprised by the amount of information you collect and need to protect. From credit card numbers and addresses to phone numbers and financial and medical information, it starts to add up pretty quickly.

That’s why you need to establish processes for handling sensitive information.

Of course, creating solid processes for handling data is common in the corporate world, but oftentimes, small business owners are so focused on the details of day-to-day operations that they don’t focus on creating data processes.…

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Turn Followers to Customers with Social Media Conversion Strategy

If you are using social media marketing as one of your growth strategies, you are doing yourself a world of good. Growing an engaged audience is swell, but what I find that most developing brands value most is growth of happy customers.

Hashtag

Social media today is right at the center of everything. If maximized, it can do a lot more good than attracting Likes and Retweets – but serve as an engine that attracts an audience and sherpas them to buying.

As a marketer or entrepreneur, you have every opportunity to tap into social media potential to execute lucrative strategies that I’ve used to successfully turn followers to customers.…

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LinkedIn – Time Waster or Time Saver?

LinkedIn is positioned as a social media site geared towards working professionals around the world. Anyone who is serious about a professional image in the twenty-first century has a professional profile on LinkedIn. Though its credibility is established worldwide, it has over 300 million members, some people still question if LinkedIn is a time waster or a time saver.’

LinkedIn

LinkedIn Promoting Success

LinkedIn promotes success through multiple on-line networking tools. Members have access to no-cost to industry helps, career options, updates, informative news, and more. While it does take time to understand how to best market your skills and set up an eye-catching profile, LinkedIn has proven to be worth the time in the long run.…

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Supply Chain Management: Benefits to Outsourcing and What to Look For

Outsourcing… to many small business owners and startups, the term outsourcing essentially means expense. While it is true that outsourcing various tasks will result in some type of expense, in many instances, the return on investment makes the initial costs worthwhile.

Supply Chain Management

Though there are some responsibilities that can easily be handled in house, there are others that are best left to companies and professionals who have the experience and means to get the job done in a more effective manner – such as supply chain management.

No matter how great your product is, if you’re not able to effectively assemble, package, and distribute these products to your customers in an effective manner, the reputation of your company can easily be tarnished.…

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The Differences Between Contractor and Permanent Recruitment

The staff make-up of any company is one of the deciding factors of success or failure of the company. It is crucial that the staff profile and expenses are spot on. To achieve this, companies often blend recruiting permanent staff and recruiting contract staff. To properly reap the benefits of both classes of recruitment however, it is important to understand what each one entails.

Contractor vs. permanent recruitment

What is contract recruitment?

Contract recruitment focuses on bringing in workers strictly for a short term assignment. This sort of hiring generally reduces the liability of an organisation as the organisation doesn’t have to offer the contract staff all the full benefits due to a full time employee.…

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