How to Improve Customer Outreach and Your Business Reputation

Communicating with customers is an important part of running a business. If you want a healthy cash flow, you need to understand and effectively conduct customer outreach.

Customer outreach

Customer outreach is meant to benefit your business and encourage more people to buy from you. But, it can end up hurting your business reputation if it isn’t carried out right.

After 30 years as an entrepreneur, I know a few things about establishing a customer outreach plan, keeping a business reputation intact, and improving outreach processes.

What is customer outreach?

Customer outreach is the process of connecting and communicating with customers and enhancing relationships.…

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5 Reasons Why Good Communication With Your Employees Will Boost Your Business (and How To Do It)

When you communicate well with your employees, work relationships are generally hunky-dory. Good communication enables you to build good relationships with your staff. With good working relationships, any problems tend to get aired sooner rather than later, allowing you to nip potential problems in the bud. If you don’t bother putting in the effort to communicate with your employees, you could be hurting your business more than you think.

Good business communication

So, what is good communication? At its most basic level, communication is the imparting or exchanging of information by speaking, writing, or using some other medium. That can include email, text and chat applications.…

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7 Ways Small Businesses Can Boost Profits With HR Software

If small businesses want to remain on the front foot whilst they grow, developing systems to manage and streamline workflow makes good business sense. And that includes HR (Human Resources). The biggest problem for start-ups and small businesses is cost. Lean times when setting out often means deferring strategies with costs involved, despite the long term benefits and efficiency savings.

HR software

Another problem with HR development in small businesses is the lack of any designated HR staff. It’s easy for business owners to see HR software as unnecessary when they are managing perfectly adequately overseeing just 2 or 3 staff. But, it’s easy to lose sight of the day-to-day processes as the business starts to take off and more staff come on board.…

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5 Things That Aren’t Covered Under General Liability Insurance

As a responsible business owner, you’ve taken the steps to protect your business through general liability insurance. What you may not know is that your policy doesn’t protect you completely from liability.

General liability insurance

General liability only provides protection against third-party lawsuits.

If you don’t purchase additional insurance, you may be leaving your business vulnerable to lawsuits.

Here are five key things that your general liability insurance policy won’t cover.

1. Professional Snafus

Mistakes happen in the business world, even when you try your hardest to cover all of your bases. Unfortunately, your general liability policy doesn’t cover these mistakes, which can leave your business vulnerable to lawsuits.…

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5 Features Your POS System Must Include

In just a few years, Point of Service (POS) systems became a new standard for most restaurants, cafes and diners. Technology is reshaping everything, and the food service industry is among the sectors that experienced the biggest changes of the digital revolution. Customers now expect their food and services provided to be as smart and efficient as their smartphones are, while traditional menu papers and waiters are rapidly becoming an obsolete part of our past.

Using POS system

A POS is now a necessity more than just a commodity, but finding the right one among the hundreds available can be a daring feat. A good POS software must provide a good degree of automation, possess an easy and immediate interface, provide you and your customers with a lot of feature, all while not being so much expensive to affect your monthly costs.…

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The Why, How and The Painstaking Steps Taken to Achieve The Dream of Being Your Own Boss

Ten years ago I was working a full time job, I had a decent salary and a seemingly steady life. I was working 8-9 hours everyday (plus overtime too many times a week),and coming home after work and simply laying in front of the TV became my purpose in life. I worked just like everybody else around me, I had to pay my bills, I had to let go of all the dreams I had as a young adult and embrace reality.

Bookstore

I was trapped. I felt like a robotic mind replaced my own and my only joy in life became kicking off my shoes at the end of the day.…

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DDoS Damage: Why Ecommerce Sites Are So Vulnerable, And What Can Be Done

When it comes to the bad things in life there are degrees of awfulness. For instance, falling down a flight of stairs is bad. Falling down a flight of stairs in front of an important potential business partner who does not seem interested in signing on the dotted line just because someone is pitifully holding an ice pack to his or her face is worse. Life is fascinating like that.

DDoS attacks

With DDoS attacks, there are a number of factors that contribute to an attack’s awfulness – size, duration, attack type – but one of the big ones actually has little to do with the attack itself and everything to do with the target.…

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How to Increase Engagement on Your Business Blog to Epic Levels

You spend a lot of time writing your business blog to attract new visitors every day – I know I do. There’s nothing sadder than realizing that no one is spending more than a few seconds on that page you spent so much writing and perfecting. If your content is not engaging enough, you’re doomed to failure.

Business blogging

People will often need nothing more than a glancing look to decide whether your business blog is worth their time, regardless of whether the things you wrote in it are actually interesting or not. Nobody is going to dive deeper unless you provide them with some compelling reason to do so.…

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How to Ensure Your Shop Makes a Great First Impression

As a retailer, one of the most important things you have to do is make your customers feel welcomed.

That’s why you have all your staff in pristine matching uniforms and train them to greet every customer with a smile.

Store employee

But it’s not enough.

First impressions matter. Before your customers even enter your premises and come face-to-face with your friendly employees, they’ve already been given all the information about your business they need to know.

From the shop exterior to the window display and interior decorating style, there are plenty of little things that can instantly put them off.

To ensure that’s not the case with your business, here are a few budget-friendly styling tips and finishing touches that are guaranteed to help your shop make a great impression on every customer.…

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How to Get an Instant Loan of up to £2,000 for Your Business

Getting a loan nowadays has become a common practice because of all the expenses one needs to cover in a single income. Especially in the UK, it is inevitable to apply for a loan whether you have a good credit rating or a not-so-perfect score.

Instant loan

These loans are required for debt consolidation, to pay for a new car, college fees, emergency and unforeseen hospital bills, business expenses or capital, and so on. But at times getting a loan becomes difficult because banks typically look at your credit score and if it is less than perfect, they usually decline your application.

The same goes for credit unions and other organisations out there because they need some guarantee that you would be able to repay the loan amount without defaulting.

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