5 Simple Ways to Quickly Outrank Your Local Competitors

Whether you already had a website dedicated to your local business before the pandemic happened, or are now preparing to build one, local SEO will play a critical role in your success.

Local SEO

So what makes local SEO so much better than regular SEO? To put it simply, it is easier to rank for location specific keywords than ranking for generic keywords. This is because in most cases, only small, local businesses, that are limited in number, are ranking for a location specific keyword. On the other hand, everyone from local businesses to multinational conglomerates are working relentlessly to rank for generic keywords.…

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Why You Should Start Investing In SEO When Opening a New Business

SEO is something that many people may never have heard of before, but if they decide to open a business, then they will realize that those are three of the most important letters they will ever hear. SEO stands for search engine optimization and it is what is used to get a website to rank higher on the SERPs (search engine results pages). A higher rank means more visibility, which means more traffic, and eventually more customers.

Choosing a reliable SEO agency

SEO is invaluable to a business but it needs to be implemented right from the beginning if it is going to be as effective as possible.…

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6 Smart Ways to Tell Good Link Building Services from the Bad Ones

SEO is one of the top marketing strategies to get your name out there. Consisting of a whole range of different factors like keywords, site structure, mobile-friendliness, technical aspects, and so much more, it does get a little complicated at times to manage it all.

Link building strategies

But, when addressed one part at a time, you can effectively put the puzzle together to form a workable SEO strategy. Among the whole list, links are ranked in the top two criteria within Google’s page ranking algorithm.

Link Building is the process of gathering valuable backlinks that directs users to your website and in turn, makes Google believe in your authority.…

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Should I Hire an SEO Company or Do It Myself?

Growing a small to mid-sized business is no easy task. Determining whether to contract certain jobs or do them yourself makes the path to business growth even more difficult.

Any analyst or marketing consultant knows about the growth potential that search engine optimization (SEO) offers. Knowing how to execute SEO initiatives is a different story.

SEO expert

This article is for you if you find yourself asking any of the following questions:

  • Should I hire an SEO company?
  • Can I do SEO myself?
  • Do you have to pay for SEO?

You’re an expert at running your business, not SEO. This article will help you evaluate whether or not you should do your own SEO or hire an agency for the best results.…

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4 Reasons Why SEO is a Smart Move for Your Business

Research has shown that we’re spending around 6 hours online each day, and that number is rising! With so much time spent on the internet, it’s no surprise that brands are fighting for the limelight in the digital space.

Browsing a website

An essential part of boosting your brand’s online presence is by increasing your search engine rankings. If your website isn’t appearing on the first page of Google, you won’t drive much traffic (if any), as who clicks beyond page one? SEO is a powerful digital marketing tool, as it focuses on getting your website to rank first, second, or third in search rankings.…

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An In-Depth Look at Backlinks and Their Uses

The word backlink is one of the commonly most terms in the world of search engine optimization (SEO), and it’s simple to understand. A backlink is just a link to another site using some kind of anchor text. According to Forbes, these links are crucial for staying relevant and adapting.

Website codes

So what is the big deal with backlinks and why are they so important?

What is a backlink?

As stated above, these are just links from one website to another, and they serve as a ranking signal for search engines like Google. When one website links to another, search engines take note of those links and believe the content is noteworthy.

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5 SEO and Analytics Tips Every Business Owner Should Know

You’ve spent considerable time putting together niche expertise. This most likely involved supply chain management, competitor research, and market analysis. You’ve even worked on your SEO skills. Meta tags and website organization have quickly become second nature. However, there are five SEO and analytics tips you may not yet be implementing – and you need to.

SEO specialist

1. Set up and Use “Google My Business”

As one of the many Google support tools, Google My Business is completely free. You only go through the easy steps of setting up a free business profile to connect to Google Maps, Search, and a variety of other applicable Google properties.…

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What Makes a Quality Link for SEO?

In search engine optimization (SEO), companies and websites attempt to attract more search engine traffic by increasing their pages’ ability to rank within search engine results pages (SERPs). To accomplish this, webmasters must invest in high-quality onsite content, technical onsite optimization, and offsite optimization—which includes building links pointing back to their website.

Link building strategies

Google’s ranking algorithm ranks high-authority content higher than low-authority content. You can increase the authority of your content by building links to it; the more links you have, and the more valuable those links are, the higher your authority will climb.…

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Starting an SEO Agency: Here’s Why White Label SEO Make Sense

If you’re starting an SEO agency, you should know that the world of SEO is a dynamic and exciting one. With many changes taking place every few months, an agency has a lot to offer many industries. But why should you use white label SEO? We’re going to look at this now.

Start an SEO business using white label services

It Helps you Get Things Done

There’s no doubt about it, white label SEO helps you to get things done. A provider will give you access to a wide range of materials that you can present to all of your clients.

Your SEO partner is likely to be given a range of keywords to use in articles and blog posts.…

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The Most Important Hard Skill Business Owners Should Learn in 2020? SEO!

Search Engine Optimization (SEO) is one of those terms that intimidates, confuses, and frustrates so many today. The acronym itself is strapped with misinformation and misunderstanding that convinces business owners and marketers it’s some kind of taboo, hard-to-understand digital marketing service better left to the professionals.

SEO consultant advising a client

The reality is that SEO is not complex, hard-to-understand, or impossible to tackle at all. However, as more companies refuse to explore the simple education behind SEO, they are harming their company’s online search engine rankings tenfold. In fact, 91% of pages never get any organic traffic from Google – due to the fact that they don’t have any backlinks!…

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