In 2016, nearly eight in 10 Americans shopped online, and that number is likely to rise as e-commerce grows even more prevalent across industries. Now that more customers are skipping crowded shopping malls to order online, shipping has become a vital part of running a business.
Large companies like Amazon have honed shipping into an art. In light of this competition, it can be difficult for many small businesses to develop shipping practices that both satisfy customers and leave room for a modest profit. But to thrive in the digital marketplace, quality shipping practices are essential.
Here are several ways small businesses can improve their shipping strategy to see more success.…Continue reading