As content consumption changes, you need to come up with new and entertaining methods to keep your audience connected to your brand. People are using their smartphones and tablets to interact with content, so you need to come up with something that adds value while being easy to follow at any moment.

Videos are flexible and allow you to deliver high-quality content using an entertaining format. Video content is the king of digital marketing – it will account for as much as 80 percent of the internet traffic, by 2019.

The Power of Video Content

What’s so special about videos?…