How to Address Cybersecurity Challenges Using the NIST Framework

People are doing a lot of prognosticating about what will happen in 2020, but one thing is certain: Cyberattacks will get worse.

Cybersecurity using NIST framework

For small businesses, this is cause for alarm. Lacking the time, IT expertise, and deep pockets of major companies, the small businesses that make up the foundation of the economy are sitting ducks — especially considering that 43% of all cyberattacks target small businesses specifically.

In order to help small and midsize businesses get ahead of this issue, Congress passed the Small Business Cybersecurity Act in 2018. In essence, the act required the National Institute of Standards and Technology (NIST) to make small business cybersecurity a bigger priority, offering free and accessible resources appropriate for companies of all sizes.…

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Why (And How) Team Communication Leads to Improved Customer Experience

There’s more to attracting and retaining customers than just having great products and a stand-out brand. Customer experience plays an important role in whether consumers decide to make a purchase or come back to your business again. In fact, American Express reports that 17 percent of Americans will spend more money because of a positive customer experience, but more than half of shoppers have scrapped a planned purchase as a result of subpar service.

Team communication

The easiest way to improve your customer experience is to focus on your team communication—both in how employees interact with your customers, but also in how they communicate with themselves and between departments.…

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3 Tips For Making Short-Term Financial Investments

When it comes to having your money earn you even more money, long-term investments will usually allow you to earn the most money. However, not everyone has the time or patience to put their money in long-term investments. For situations like this, there are shorter-term investment options that could make a lot of sense for you financially.

Making short-term investment

To help you know what your options are and give you the best chance of making a decent amount of money in this area, here are three tips for making short-term financial investments.

Know How Long You Have To Invest

The first thing you need to know when you’re wanting to invest in a short-term manner is how much time you actually have to let your money rest in an investment vehicle.…

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Clever Space Saving Solutions for Small Offices

Having a clean and comfortable office space is very important for any business. It can provide a positive first impression for potential clients and encourage productivity and professionalism to anyone who occupies the space. But most of the time, maintaining an ample office space can be very expensive.

Compact office space

According to reports, the average office rental space in New York begins at $85.20 per square foot. At the same time, those in San Francisco need to pay an average of $92.70 per square foot monthly. To save up some space, your company needs to use compact commercial office furniture. It can help you reduce your rental budget by limiting the unnecessary use of square footage in your work area.…

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Achieving Greater Business Visibility Online And Offline

The small business entrepreneur is typically cash-strapped and has to make do with a shoe-string budget. For those who have established their small or large businesses though, the use of trade show displays is a marketing strategy that can reap excellent returns.

Trade show booth

ExpoMarketing has been around long enough to know all the tricks of the trade to support the entrepreneurial spirit. Leveraging its own creative skills in combination with entrepreneurs, we are able to generate trade show displays that enhance existing marketing efforts.

Several benefits can be derived from using this method to augment existing marketing strategies, which include the following.…

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What is an Sba Loan and are There Any Pitfalls? Weighing the Pros and Cons

30.2 million small businesses exist in the American marketplace. While each of those companies possess unique qualities, what unites them all is the fact they needed money to get started. Therein lies the value of taking out a loan.

Applying for SBA loan

Getting a business loan is a rite of passage for most entrepreneurs. Can you guess what one of the first questions money-seekers ask when they’re hunting down funding?…

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Top 10 Font Sites for Designers

Typography plays a critical role in getting the pulse of the message right. The right font at the right place can often prove to be the differentiator between hitting the bull’s eye and missing the mark altogether. The difference between We’re here for you and We’re here for you says it all.

Font design

For graphic designers, capturing the viewers’ attention is a core focus of the job profile, and any designer worth their salt knows the importance of a perfectly suited font in getting the job done. That said the process of finding that perfect font can be a time-intensive, and often expensive, process.…

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Why do Companies Outsource Software Development?

Software outsourcing is generally an arrangement made by a company to hire a data contractor from a third party to do the work related to software that could have been performed in-house. Nevertheless, the in-house creation of a full software application needs both money and time. And frankly, not all have a large IT department.

Outsourcing to qualified software developer

Enterprises switch to technology outsourcing companies in such cases. There are numerous software development services available that caters to the needs of businesses.

Although business owners are wise to consider any case, teaming with web development services outside of the organization has a range of benefits.…

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Ultimate Guide to Selecting the Best Credit Card to Build Credit

Are you searching for the best credit card to start building your credit history? You ought to make sure you get one that suits your immediate needs. After that, you must use your credit card wisely to gain financial freedom.

Business credit card for building credit

Here’s the ultimate guide to selecting the best credit card for you.

Identify the primary purpose of getting the credit card

What’s your aim for signing up for a credit card? If you are seeking a credit card for general spending, then you will look for a card with the least interest rates as well as generous rewards. Or do you want a credit card to build your credit score?…

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7 Tips to Invest in The Right Property

Investing in property can be quite lucrative. An investment in this area of the market can pay off with an increased rate of return on any capital. While this kind of investment often makes sense, it is imperative that any investor take the time to think about what they are doing before they begin.

Real estate investing

These easy tips are an essential part of the process of buying property.

Professional Help

One of the most important things to do is when it comes to buying property is to have the right kind of help. Working with experts like a Buyers Agent Gold Coast can help ensure everything is done well.…

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