What to Do If You’re Accused of Copyright Infringement

Being accused of copyright infringement can be incredibly upsetting, infuriating, and  terrifying. It can throw your intellectual property into question as well as your character.

Legal issues

Photo by Tingey Injury Law Firm on Unsplash

If someone believed that you have wrongfully used work without permission from the copyright owner, you may face legal action. This may include fines or, in particularly serious cases, a jail sentence.

But, don’t panic just yet. In the following article, we shall discuss the steps you should take if accused of copyright infringement in order to minimise the impact.

1.   Resist The Urge to Respond Immediately

After being accused of copyright infringement and potentially receiving a demand for a hefty fine, it’s natural to want to react as quickly as possible.…

Continue reading

1031 Exchange Properties: Understanding the Rules and Benefits for Real Estate Investors

The 1031 exchange is a section of the tax code that allows investors to defer capital gains taxes when selling investment or business property. The 1031 exchange rules are complex, and there are many things that investors need to consider before filing an exchange.

Real estate investing

In order to understand 1031 exchange rules 2021, it is important to first know the basics of what this type of exchange entails. A 1031 exchange is a tax-deferred swap of investment properties. This means that investors can trade one qualifying property for another, without paying any immediate capital gains taxes. There are a few rules and benefits that investors should be aware of before taking advantage of this opportunity.…

Continue reading

Office Sublet: What are the Pros and Cons?

In today’s competitive world, businesses need to do everything possible to reduce expenses. The recent trend shows that many companies are motivated to find an office sublet to save on their bottom line.  The idea is to be optimal with their office space needs.

Office sublet

On the other side, office buildings are also exploring sub-letting for the same reasons. Indeed, if you have a large office that is not being fully utilized, you can consider sub-letting it or sub-leasing it to another company to use. By doing so, you can earn additional money that will help you manage your finances better.

However, just like any other things in life, there are always the cons that comes with the pros.…

Continue reading

Top 8 Free CRM Software for 2022

CRM or Customer Relationship Management software is essential for all modern businesses. CRM software is very helpful for sales and marketing to manage their relationship with their customers in the most efficient way.

Businessmen using free CRM software

Did you know there are many free CRM software that can help you achieve your goal? We have a list of eight of the best free CRM software you can use in 2022. Read on for the list.

8 Best CRM Software

1. Freshsales

One of the most popular CRM software that you can get for free is Freshsales. It is a full-fledged CRM software that offers sales force automation.…

Continue reading

How to Avoid Paying High Interest on Personal Loans

Interest rates on personal loans vary depending on the lender, the amount of the loan, and the borrower’s credit history. Generally, personal loans have higher interest rates than other types of loans, such as auto loans or home equity loans. Before you do anything, make sure to compare personal loan rates so you get the best deal.

Taking personal loans

The average interest rate on a personal loan is about 10%, but rates can range from around 6% to 36%. Borrowers with good credit can usually qualify for personal loans with lower interest rates. Those with bad credit may have to pay higher rates, sometimes as high as 30% or more.…

Continue reading

3 Internal Aspects Of Your Company That Affect Your External Brand

Branding is one of the core elements of a company’s life. It not only helps in creating your professional identity, but it also ensures that your company has a direction where it should consistently head towards. As studies show, consistent presentation of a brand increases revenue by 33%.

CEO and her staff

photo credit: Fauxels / Pexels

When we think of consistent branding, we often think of a company’s marketing efforts and everything that those might entail – its logo, its merchandise, and its ads. Another important aspect of branding is a solid digital marketing strategy. However, branding goes beyond marketing; here, we will look at other aspects of your company that are integral to your brand, too.…

Continue reading

Phone Etiquette: How to Answer Business Calls Like a Pro?

Phone etiquette is an important thing to know for everyone who works with clients. In this guide on phone etiquette, you can read about how you can handle phone calls like a pro. Following these techniques can help you impress customers and get better results.

Businessman on the phone

Phone etiquette tips for business calls

1. Answer within three rings

An important rule to follow for business calls is to pick up the call within three rings. If you don’t pick up the call in three rings, the person on the other side may disconnect the call. It could be a customer, and you could end up losing business.…

Continue reading

How to Get More Clients by Using Telephone Answering Service

Do you want to increase your customers? If so, then you need to ensure you engage with them in a better way. Using a telephone answering service like https://www.rubyreceptionist.com.au can help you in this. A telephone answering service ensures you don’t miss out on any valuable calls from prospective customers.

Phone answering

photo credit: Mart Production / Pexels

If you are interested to use a telephone answering service for your business, you need to know how it works. This guide explains all you want to know about telephone answering services.

How a Telephone Answering Service can help you

1. Helps you get leads 24/7

Your office may work only for a few hours each day.…

Continue reading

What is Audience Segmentation? How Can it Help Your Business?

They say if you market to everyone, you market to no one. That’s why it’s important to determine your target audience, segment it and then market to them.

Audience segmentation

image credit: Jaemi Bremner / Medium

Understanding Audience Segmentation

Audience segmentation is the process of dividing your target market into groups based on shared characteristics. The goal is to take these groups and create unique marketing messages that appeal to each group’s needs and interests.

Why Segment Your Audience?

Audience segmentation provides many benefits, but here are a few key reasons why it’s important to segment your audience.

  • Helps you better understand your target market
  • Enables you to create more personalized marketing messages
  • Allows you to focus your marketing efforts on specific groups
  • Increases the effectiveness of your marketing campaigns
  • Helps you allocate your marketing budget more efficiently.
Continue reading

Why VPN Port Forwarding is used?

Internet traffic destined for one port is forwarded to another port through port forwarding. The user is unaware of what is happening in the background because it is a backend process.

It is a method that allows internet traffic to reach a specific device more quickly and effectively. Port forwarding can help you have a better connection if you suffer latency while viewing content on Netflix.

VPN port forwarding

photo credit: Stefan Coders / Pexels

Incoming connections are rerouted via VPN port forwarding to bypass the NAT firewall and boost connection speeds.

Many situations call for the use of VPN port forwarding.

What VPN Port Forwarding is used for?

Continue reading