It goes without saying, the social media industry is growing in leaps and bounds and so are social media jobs. Not surprisingly, Linkedin is swarming with 18,000+ social media gurus. But then, tell me one thing, how many of these are *real* social media gurus?

Don’t get me wrong. In principle, there are people who are holding relevant social media job profiles. But, the explosion in social media marketing space has led to so many made-up social media job titles as well. In a way, it was expected. But then, remember, simply tweeting your everyday office activities or Instagramming your office tours won’t suffice if you are looking for a role of social media manager.…