The days of employees being content with being a small part of a larger machine are long gone. Work-life balance and individuality are valued in today’s business world, and employees want to feel appreciated. Thus, small business owners must rethink employee recognition programs to address employee interests and expectations. Failure to do so could cause losing younger generations of employees, who won’t hesitate to walk away if they feel unappreciated.

Your eyes might swim at the thought of what this individual attention will cost. It is worth investing in retaining your current workforce when the cost of onboarding someone new is so much higher.…