POST CATEGORY : Information Technology

Is Your Growing Business Secure? 5 Tips for Keeping Your Customers’ Trust

As your small business gains momentum, you’ll undoubtedly juggle countless tasks at once, so when it comes to data security, it’s easy to put it on the back burner. But the fact is that if you suffer a data breach, the costs could include customer erosion, financial losses, and regulatory fines. The reputational fallout alone can continue months beyond the incident and translate into upwards of $5 million in losses.

Business IT security

And don’t think you get a free pass on security simply because your business isn’t large or well known. According to Verizon’s 2013 Data Breach Investigation Report, 72 percent of data breaches affect small businesses, making it clear that cybercriminals and automated attacks don’t discriminate on company size.…

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How Developers Can Secure Their Apps in the New Age of Web Attacks

Ensuring app security is a basic necessity for app development and should not be just an afterthought. Cyberattacks on mobile devices have increased over the years with the growing popularity of web-enabled smartphones and tablet computers. As such, there is a clear need to actively protect apps from various types of web attacks. There is also a need to be dynamic with the kind of security measures to implement. The nature of attacks has changed so the techniques and strategies used in the past may no longer be as effective at present.

There is no perfect formula in addressing the evolving nature of web attacks on apps.…

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Online Entrepreneurs: Are you Working in the Toilet with Your Smartphone?

Have you tried living without your mobile phones for, say three days? I did. And it was awful.

You see, as a Founder-slash-CEO of an online marketing company and several online magazines (including blogs), I practically live in the cloud: I am connected with the Internet 18 hours a day, 7 days a week.

Cloud working

I run my business online – literally, and although I work at home, I can practically work in any places I want, anytime. As long as I can get a good Internet access, I’ll be fine.

I blog, manage articles, talk and negotiate with clients, assigning work to my virtual team members, fixing broken things on my websites, promoting, etc.…

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3 Useful Tools for Delivering Highly Quality Online Training

So, you are most probably a teacher or a trainer if you are reading this and you may want to know how to provide quality training to your students. You will have most likely exhausted Google search options by now and have, fortunately for you, landed here.

Online training

We all know how hard it can be to get students understand something over the web, not to mention, when you are trying to explain a complex calculus function and your video keeps stopping or your software keeps giving you that annoying upgrade to premium pop-up. Your sessions become a disappointment quickly, especially in a well-developed class environment.…

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How to Mitigate Unpredictable DDoS Attacks and Protect Your Digital Business Assets

Over the last year, distributed denial-of-service DDoS attacks have gotten stronger and evolved in strategy and tactics as cyber-criminals get smarter. With increased reports of “smoke screening”, where attackers use DDoS attacks to distract IT staff while inserting malware to breach confidential data such as bank account credentials and client data. Over 50% of attacked companies reported theft of funds, data or intellectual property. These types of attacks are more powerful but short-lived and more precise than prolonged strikes whose goal is extended downtime.

Protecting your digital assets from DDoS attacks

DDoS attacks vary in both sophistication and intensity. Attackers typically make fake requests that look like random garbage on the network, or more troublesome; make the attack traffic look exactly like real web traffic.…

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Protecting Your Online or IT Business from External Threats

With the news that UK economic growth forecasts have been revised up to 2.3% for the remainder of 2014, businesses nationwide are making confident plans for their short and long-term future. It is important that entrepreneurs do not become too confident or complacent, however, as this can cause significant issues that ultimately underline even the most carefully laid growth and development plans. There are threats that lurk around every corner for business owners, especially those that work exclusively in the Information Technology or online sectors.

Protection

How to Protect Your Online or IT Business

Remote, online businesses are unique in the modern age, and there multiple risks that entrepreneurs need to be aware of.…

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5 Gadgets Your Employees Will Love

In the 21st century, a connected workforce is almost expected. Every industry seems to have found ways to incorporate some types of gadgets to make the job being done more efficient. From fast food workers to the mailman, employees are equipped with technology designed specifically with their jobs in mind. How is a small business to decide what gadgets your company should be equipped with? Check out these suggestions to see if one of these hot new tech tools would be a fit to your company.

Beam

Beam robot

Beam is one of the coolest gadgets to hit the market over the last few years, and will make your Skype meetings seem like a thing of the past.…

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How ERP can Help my Business

It’s a tough job running a business – many outsiders simply don’t realize how time consuming it can be. What can come as a shock to many business owners, however, is just how much of that time is spent on small repetitive tasks such as employee coordination and data management. It’s so easy to get into the habit of dealing with these on a day-to-day basis that managers lose track of how ridiculous it is – after all, most of them don’t require a great deal of skill, and it’s amazing to think about what might be accomplished if that time were spent on something else instead.…

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Help to Make a Decision on Creating a Mobile App

Creating a mobile app can be of great benefit to a business, both in terms of attracting consumers and increasing productivity, but there are a few things for you to consider before jumping in and developing your own; namely how much it will cost in both time and money, how the app will relate to your customers, and how it would be used internally, as well as the logistical elements involved.

Mobile apps

Mobile apps can help businesses relate to their consumers; display content, products and services; provide sales support and promote themselves, as well as being used by employees. However, it may be costly and time-consuming to develop and maintain your own app, for example, or you may find that the market is already saturated with similar ideas.…

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Innovation in Marketing Creates Impact That Lasts

Marketing has taken a new turn in the recent years. Innovation and creativity should not only reflect in the advert being showcased but also through the media being used.

“Nobody remembers the number of ads you run, they just remember the impression you make,” said Bill Bernbach, founder of the world-renowned Doyne Dale Bernbach Advertising Agency.

Pepsi augmented reality ad

Integration of marketing with technology has become a must in today’s world where everything has become digital. More and more people are using mobile phones in India. 23% of this population is hooked on to smart phones, and this number is increasing as we speak.…

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