POST CATEGORY : Information Technology

6 Smart Ways to Tell Good Link Building Services from the Bad Ones

SEO is one of the top marketing strategies to get your name out there. Consisting of a whole range of different factors like keywords, site structure, mobile-friendliness, technical aspects, and so much more, it does get a little complicated at times to manage it all.

Link building strategies

But, when addressed one part at a time, you can effectively put the puzzle together to form a workable SEO strategy. Among the whole list, links are ranked in the top two criteria within Google’s page ranking algorithm.

Link Building is the process of gathering valuable backlinks that directs users to your website and in turn, makes Google believe in your authority.…

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Should I Hire an SEO Company or Do It Myself?

Growing a small to mid-sized business is no easy task. Determining whether to contract certain jobs or do them yourself makes the path to business growth even more difficult.

Any analyst or marketing consultant knows about the growth potential that search engine optimization (SEO) offers. Knowing how to execute SEO initiatives is a different story.

SEO expert

This article is for you if you find yourself asking any of the following questions:

  • Should I hire an SEO company?
  • Can I do SEO myself?
  • Do you have to pay for SEO?

You’re an expert at running your business, not SEO. This article will help you evaluate whether or not you should do your own SEO or hire an agency for the best results.…

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4 Major Reasons Behind Investing in Bitcoin During This Time

Well, 2020 is the year of bigger movement or change for bitcoins. According to the researches, people in large amounts are accepting bitcoin, and there’s a massive rise in those who are responding to bitcoin. All bitcoin investors or businesses have seen a continuous or great rise in the last few years.

Bitcoin investing

There are plenty of reasons behind this success, and some of the major reasons are described later in the post.

But before going to make a deal with everything, it’s important to understand all basics and essentials first to start everything related to bitcoin with great ease. After knowing the importance of bitcoin trading, more and more individuals become ready to invest in it.…

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How to Structure a Website for SEO

If you are building a new website or optimizing a current one, there are a lot of things that you may consider doing differently. Online user and search engine trends change fairly consistently. Of course, you want your target audience to get to your site and have a good experience. You also want to appear near the top of search engine results pages (SERPs).

Business website owner going global

That’s where the structure of your website comes in. Having the right structure for your website is akin to having a solid foundation when building a home.

Why is Site Structure Important?

The structure of your website is important because it is the backbone for everything else that goes on your site.…

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6 Amazing Virtual Phone Tools That Can Replace Grasshopper

If your business involves managing inbound calls, using a business VoIP phone service can’t be ignored. It ensures efficiency in your business and increases its credibility. When a customer dials your service number and hears something like, “dial 1 for service support”, they will realize they’re contacting a big and credible business.

Business people using VoIP

One popular business VoIP phone service is Grasshopper. Although it offers useful features, critics believe there are better alternatives that offer more features at a lesser cost. We talk about four Grasshopper alternatives in this article to help you make an informed decision.

Ringblaze

Ringblaze is created for online brands that cater to a global audience.…

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Scraping for E-Commerce: Why Rotating Proxies Are a Must

E-commerce websites are a hub of information, info about pricing, available products, and the stock that a retailer has, etc. To competing vendors, this information is vital. Thus, web scraping tools exist.

Web scraping

But e-commerce websites, having also recognized the importance of data stored in their servers, have come up with anti-scraping tools to thwart the extraction of data from their websites. The detection techniques constitute the main challenges of web scraping.

Challenges of Web Scraping

Anti-Scraping Tools

The anti-scraping tools work by detecting any IP address that makes multiple web requests. Since scraping mainly entails making numerous requests to obtain the requisite data, then the anti-scraping tools automatically flag the IP address behind this.…

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7 Ways to Use Instagram Video to Growth Hack Your Account

If you want your Instagram account to grow quickly and generate more leads and sales, you should create more videos. Videos generate more attention than other types of content as they move in the feed. People’s eyes are naturally drawn to them.

Creating video content for YouTube

Creating videos for Instagram might seem like a colossal task. This is why I have shared some tips on video creation and other strategies that will simplify the process and help you grow your account quickly…

Create videos that are a few seconds long

One thing you will like about the video creation process is that your videos don’t have to be very long.…

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How To Pick The Best Employee Time Clock App For Your Business?

The current pandemic has changed the way organizations work in unexpected ways. Keeping track of employee time in the age of Covid-19 is important now that remote working has become the norm. It is challenging to know if your remote employees are working productively. However, with an employee time clock app you can track your employees’ work hours, monitor your team’s performance and identify improvement areas.

Using time clock application

Moreover, these digital tools give employers an upper hand with detailed insights into employees’ working hours and productivity levels. They help reduce manual and error-prone data entry to improve payroll accuracy so that employees get paid for the exact hours they clocked in.…

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5 Reasons Why You Need Digital Marketing for Your Small eCommerce Business

The role of digital marketing in growing an eCommerce business has never been more crucial. Having an online store means that you need to devote the time and budget to grow sales using social media, search engines, paid advertisements, and more. But that isn’t always easy.

Digital marketing for ecommerce

Small business marketing can be time-consuming, expensive, and take a while to take root if you aren’t sure where to begin. It can also feel like you’re blindly throwing darts at a board and hoping that something sticks. However, the results are absolutely worth the effort when you finally get to a place where you’re making six- or seven-figures in sales monthly.…

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4 Reasons Why SEO is a Smart Move for Your Business

Research has shown that we’re spending around 6 hours online each day, and that number is rising! With so much time spent on the internet, it’s no surprise that brands are fighting for the limelight in the digital space.

Browsing a website

An essential part of boosting your brand’s online presence is by increasing your search engine rankings. If your website isn’t appearing on the first page of Google, you won’t drive much traffic (if any), as who clicks beyond page one? SEO is a powerful digital marketing tool, as it focuses on getting your website to rank first, second, or third in search rankings.…

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