POSTS TAGGED : online reputation

How to Monitor your Brand’s Online Reputation

If you’re a small business owner that posts about your brand online, you need to pay close attention to what audiences are saying in order to gauge your professional reputation. Many entrepreneurs already recognise the corporate importance of the internet, and 88% of small businesses are monitoring their online reputation at least quarterly, according to research by Clutch.

Your brand online reputation

If you’re not already keeping an eye on how people respond to your business, you might wonder how to do this, or even why it’s important. Managing your online reputation is crucial to securing new business, as more people than ever rely on online research before making any purchases—even when shopping.…

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Cyberbullying Insurance: How To Get It…Maybe

Sometime last year, statisticians informed the world that 1 out of every 5 people has suffered a bout of online harassment. An insurance company took note – and now “cyberbullying insurance” is a thing.

Cyberbullying victim

Digital Age Woes Lead To New Insurance Possibilities

In these, our digital days, online harassment and Internet defamation can cause titanic-sized problems – for both individuals and businesses. Recognizing the 21st-century hardship, international insurance conglomerate, Chubb, developed a unique – and, of course, potentially profitable – way to mitigate the cost of these complications: “cyberbullying insurance.”

Till now, insurers have offered little in the way of online harassment coverage.…

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6 Ways to Build Your Company’s Online Credibility

Businesses are paying more attention to their social media presence. According to Fast Company, 93 percent of marketers say they’re using social media as part of an overall marketing strategy. Good relationships on social media take an almost geological timeframe to develop, but when things go wrong online, the message spreads like wildfire.

Business credibility

Enrolling in a graduate program that teaches strategic communications from a modern perspective can help you survive and thrive on social networks; click here to review some FAQs and learn how good schools equip tomorrow’s PR professionals. Social media success is about more than putting the right content on the right channels.…

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