How To Build A Digital Transformation Roadmap

Digital transformation is crucial for organizations as it allows them to make the most of the latest technologies to enhance how they serve customers and compete in their markets.

Digital tranformation

The rapport a seller has with clients has never been more serious with all the services customers have these days. A business needs to be flexible and agile to meet the evolving needs of customers. Additionally, the responsibility is on the businesses to support such needs while streamlining efficiency.

But if you want to make your digital transformation a success, you’ll need to build a digital transformation roadmap. Without it, all your digital transformation efforts may lead your organization to implement systems that don’t even add value to your company.…

Continue reading

Why Analytics Should be in Your Business Toolbox

Business analytics can be described as using past data to improve future decisions. Reports and spreadsheets show actual achievements or failures when it comes to meeting business and social plans and needs. Analytics will drive strategy, promote change, improve process and efficiency, and help monitor and improve success.

Business analytics toolbox

When diving deep into the data the information can be broken down into three very specific areas. It can be broken down into three areas. These three areas are the backbone of business analytics and need to be understood. Old school ways are no longer an acceptable way of operating. Change has come and technology makes it easy for companies to adapt and succeed.…

Continue reading

Zero Trust: What Is It? How Does It Work? Why Should I Use It?

Are you working from home or the office? Each situation poses challenges as we integrate back into systems that make our world more connected from anywhere. Unfortunately, being connected in our modern world also means being vulnerable to malicious activities. New technology makes it easier than ever to get your work done efficiently. However, it also makes it easier for hackers to access enterprise networks and exploit network vulnerabilities.

Zero Trust network security

The best way to lock down your network security without causing a loss of productivity is by using Zero Trust. Zero Trust has emerged as a best practice and policy of choice for many organizations.

Continue reading

Reasons to Use Data Visualization Tools in Your Business

Data is more available and helpful than ever before in business, as vast amounts of information zip around the globe every second. No matter which type of industry you’re in or what you sell, you should be utilizing data to help you achieve your business goals.

Data visualization

However, to truly get the most out of all this information, it’s vital to know how to use it effectively. It’s not enough to track and collect details; you must analyze them and know how to implement the ideas you get from the data, too.

A helpful way to manage information, especially when you’re overwhelmed with so much of it, is to utilize data visualization tools.…

Continue reading

How to Improve Website Conversion

The goal of many websites is to convert visitors into buyers. But it’s not always clear what steps to take in order to increase a conversion rate. This indicator is influenced by many variables that can be selected by testing different strategies.

Businessman

In this article, we’ll tell you about some hacks that will help you improve your website conversions.

Ask your clients

Clients using your website are those who can give the best guidance on its optimization. Tracking how visitors interact with your application is easy. This information will inspire ideas to improve your website’s effectiveness.

The benefit of this step is confirmed by a survey conducted by Moz.…

Continue reading

5 Years Running: Thryv Ranks on Selling Power’s Top “50 Best Companies to Sell For” in 2021

Every year, Selling Power magazine comes out with its list of the 50 Best Companies to Sell For, and Dallas-based SaaS company Thryv, Inc. (NASDAQ: THRY) has landed at #11 this year. This is the fifth time in five years that Thryv has been recognized.

Thryv

The ranking is a testament to Thryv’s commitment to its employees and clients alike. CEO Joe Walsh takes great pride in this accomplishment, particularly given the economic realities of both 2020 and 2021.

The Criteria: What It Takes to Make the List

The annual list by Selling Power is heavily weighed and analyzed by a corporate research team from the magazine to ensure they provide the most objective and data-sensitive rankings.

Continue reading

Why Connectivity Is the Future for Small Business

With hybrid and remote working being touted as the future of small businesses around the world, it is important to understand what this may mean for your business. There are changes afoot, and to keep ahead of the pack, you need to be technologically aware and connected. Research has shown that productivity remains high when employees work from home and that remote working has many advantages such as cost-cutting and even innovation.

Tech connectivity

If you are considering the move to remote working for your small business, there are a number of considerations. This article argues that the future of small businesses and their success will be dependent on business connectivity.…

Continue reading

4 Ways Blockchain Is Revolutionizing the Industrial Sector

The blockchain has proved to be a revolutionary technology. One that has not only sent seismic shocks across the societal fabric but also uprooted the future of the industrial sector.

Blockchain

Around the world, global supply chains, healthcare providers, food and beverage manufacturers, government bodies, and innovation think tanks are leveraging different ways they can integrate blockchain into their existing protocols.

Because the Blockchain is a decentralized ledger that has the capacity to store huge sums of data, and process it efficiently, its utility in the industry is unquestionable. Many leaders have already found ways to utilize the Blockchain to achieve visionary business benefits, and with the rise of the blockchain API, integration is becoming possible across industrial lines.…

Continue reading

Types of QA Tools and Their Functionality

Testing is done to make sure there aren’t any bugs in the software. In order to do this, a tester uses different types of tools.

QA tools

In this article, we will discuss the three most common types of QA non-functional testing tools, which are management testing, functional testing, and performance testing. QA tools are an important part of the software development process that ensure a quality product.These three types allow testers to focus on specific aspects of their work and avoid overlapping or duplicating efforts while also determining whether there is room for improvement in the areas they cover.

1. Management testing

Management testing is used to determine steps in the software development process and determine whether there are any problems with them.…

Continue reading

How to Ramp Up Your Local SEO in 2021

If you’re in business today, your online presence is probably the most important piece of real estate that you own. But if you can’t get anyone there, then it isn’t worth anything. That’s why search engine optimization (SEO) is such a crucial piece of any marketing plan so that you can get in front of your target audience on a regular basis.

Local business SEO

This is especially true in the local context where you’re competing against other companies both local and international – to target specific people in your geography. At Trusted Search Marketing, we’ve learned a lot from our time in the business and we thought we would share our top 5 local SEO tips that can take your business to the next level.…

Continue reading