7 Ways to Grow and Expand Your Business

Whether your business is struggling to grow or growing but not as quickly as you’d like, it may be time to invest in a new growth strategy.

Business growth strategy

Just like a tree that finds every possible way to branch out and grow to occupy as much “sun space” as possible, the best business policy will seek exposure to as large a customer base as possible.

Here are 7 ways to achieve that:

1. Install Wi-Fi Connected Sales Kiosks

Self-service sales kiosks equipped with powerful, up to date kiosk software can greatly expand your business reach. Not only can you install kiosks in-store or just outside your store within reach of the foot traffic stream, you can install them at key locations all over the country or even internationally.…

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Business Strategies to Keep Up With the Times

Nobody ever said business was going to be easy. But, you decided to throw your hat in the ring anyway. And now that you have something that seems like a legitimate entity, it’s time to keep up with the latest developments in the business strategy world. No matter how good your basic processes and methodologies seem now, you will get left in the dust if you don’t move into the future with everyone else.

Business people working with gadgets

Some of the strategies to employ to stay up-to-date include working on your social media strategy, paying attention to current branding, staying abreast of the latest web design concepts, and always working to further your communication effectiveness.…

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Getting Inspired – and Staying Inspired Every Day

Though quite a bit of attention is paid to small businesses and startups in tech, it’s impossible to deny that most profits and power still belong to tech’s big names: Microsoft, Apple, Google, etc. Thus, tech entrepreneurs and tech small-business leaders must be more driven and inspired than entrepreneurs and small-business leaders in other fields – and most go above and beyond in this respect. In fact, most create paragons of diligence and determinedness, and few ever seem to back down once they’ve made up their minds.

Get inspired

However, seeming isn’t necessarily being. Most small tech leaders, even those who appear undaunted, require motivation every day, and not all their inspiration comes from within.…

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Dream Big: How Small Businesses Become Global Players

In today’s vast world, small businesses are a bridge between the local and the global. They may employ far less employees than multinational corporations but that doesn’t mean that they don’t dream big – or that their potential and activities do not have equal reach.

Dream big

There is no escaping the reality that small businesses are nowadays global players: in June 2015, the US Small Business Administration reported that while US exports’ known value grew by 1.4% from 2012 to 2013, small business export value improved by 4.5%, led by firms with an employee base between 250 and 499 people. This means increased profit and opportunities, but also increased responsibilities for smaller scale enterprises.…

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How to be the Company Everyone Wants to Work For

It is important to motivate and engage employees in order to achieve success within your business. It encourages them to go the extra mile, contribute more ideas and work harder to achieve your business objectives. The ability to motivate a team is one of the greatest skills an entrepreneur can possess.

Successful leadership

When the subject of motivation comes up it is usually linked to money- pay, bonus and rewards. However, these are not the only ways to motivate employees and sometimes, thinking outside of the box can have a more positive effect. If someone dislikes their job they are still going to feel the same whether they earn £25,000 or £27,000, it won’t make much difference.…

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Why It Pays In Spades To Recognize And Reward Your Top Performers

The importance of rewarding employees for high performance has long been recognized as a powerful management strategy to stimulate better morale and boost greater retention in an organization.

Employee reward

When properly executed, employee recognition programs not only positively impact recipients, but also influence their peers. While some may be incentivized to win awards themselves, others may simply appreciate that they are part of an organization that honors and respects its best workers.

Why Employee Recognition Programs Work

The psychology behind why employee recognition programs work is simple: people like to feel appreciated for the good work that they do. At the end of the day, employees aren’t just thrilled at the reward itself but at the fact that the company they worked for recognized their hard work.…

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Tips For Boosting Employee Morale

Being a business owner comes with many responsibilities, which is far too many to mention them all. Keeping all your employees motivated will be an ongoing task that will require the assistance of your entire team of supervisors. If your workers are not motivated, they will not be as productive as they could be, if it were the other way around.

Motivated employees

Every worker has a mind of his or her own, so you will need to start by making sure everyone is one the same page. Below, you will discover several tips for boosting employee morale.

Giving Them Reason To Believe

When you first hire the employees to staff your business, you will need to make them aware of the fact that they are going to be involved in something bigger than themselves.…

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Par Chadha Interview on Serial Entrepreneurship

Par Chadha is an electrical engineer with a long history of creating innovative companies in the technology arena as well as building bundled industry solutions through M&A of leading platforms.

Par Chadha

Chadha founded Osicom Technologies with his wife in 1981 and drove innovation through the development of numerous Patents: Patent 5343324 – Bias control and method for electro-optic modulators; Patent 6151336 – Time division multiplexing expansion subsystem; and Patent 6400478 – A wavelength division multiplexed optical transmission system with expanded bidirectional transmission capacity.

Par Chadha interview

Q: In your career you’ve ran and worked with dozens of tech startups – it’s not a small feat. 

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3 Proven Growth Strategies for Law Firms in 2017

Law firms need to stay at the forefront of marketing to expand and grow. And the rules keep changing every year. Software is an integral part of a law firm’s marketing campaign, and there’s a lot new and established firms can do in 2017 to expand their reach, bring in new clients and make more money.

Law firm growth

Your firm can implement the right strategies today to help spur growth tomorrow.

1. Referral Tracking Via CRM Solutions

If your firm is still using Excel to categorize your leads and clients, you’re doing it wrong. It’s time to step into the world of an all-in-one CRM and client intake solution that allows you to properly track:

  • Contacts
  • Leads
  • Conversion rates
  • Lead sources

Lexicata offers an all-in-one solution that also incorporates intake forms, automatic email reminders, status updates, engagement letters and so much more.…

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The Benefits of Customer Service Training

Customer service expert Shep Hyken wrote in one of his articles ‘Customer service is not a department. It is a philosophy’ and many professionals would wholeheartedly agree with this.

Customer service training

When you utilise good quality customer service throughout the entirety of an organisation– from the recent hires to the CEO – you can improve the way that every element of the operation impacts the customer. This includes not only the employees on the front line, but also those working behind the scenes.

Customer service training makes the difference

As an example of the difference customer service training can make to unlikely roles in an organisation, imagine an employee behind the scenes in a logistics company.…

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