Tips for Successful Customer Data Management

Regardless of the type of business you run, the industry you’re in, or the clients you service, you and your team surely collect data about customers frequently. In this day and age, when data is more prevalent and vital than ever, not to mention lucrative to hackers, it’s crucial to track, manage, secure, use, and preserve client details effectively.

Customer data management

This idea may sound a little overwhelming, but the practice doesn’t have to be. There are multiple steps you can take to manage data in your business successfully.

Work Out Your Goals

It’s essential to get clear on exactly which goals you’re pursuing with data management, so you can be more focused on collecting and managing relevant information.…

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Add to Your Small Business Skillset with G Code

Whether you’re planning on investing in CNC machinery or already use it as part of your process, learning G Code could be a real feather in your cap. Don’t worry if you’ve never coded before or aren’t sure where to start, it’s incredibly easy to pick up with a little time and effort. Although you won’t become a master on your very first go, it’s an essential skill when it comes to making the most out of your CNC machine.

CNC machine programmed with G Code

photo credit: Peter Martin Hall / Flickr

Whether you’re interested in G Code milling commands or looking to develop a more general understanding of operations, your small business could really benefit from any newfound knowledge.…

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Reasons to Hire a Small Business Accountant

Solo entrepreneurs usually run small businesses. A small business is most likely to have budgetary constraints. In such a situation, the business owner would wear many hats, doing most of the work including accounts.

Small business accountant

Accounting is a very important activity and not giving it sufficient time and focus can cause problems in the long-run. Since entrepreneurs are more focused on business growth, they may not be able to devote time for accounting. This is why it makes sense to hire a small business accountant to ensure accounting operations are managed effectively.

There are many reasons why a small business should hire an accountant.…

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5 Things You Can Do For Your Small Business to Boost Profits Today

Generally when you’re running a business (even a small one), generating a decent amount of profit is going to be one of your main priorities. However, optimising the way you run your business in order to earn the biggest profit possible isn’t always easy.

Small business owners managing orders

photo credit: Amina Filkins / Pexels

You need to consider your expenses, your marketing, your physical space and so many other factors, but it’s not impossible to achieve a boost in your profits in 2021. Keep reading as we discuss five steps you can take now to change things up.

Get Specific and See Growth

Growing your client base and seeing happy customers is one of the most rewarding parts of owning a business.…

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Emulate These Habits of Successful Entrepreneurs

You might dream of creating a startup but wonder if you have what it takes to successfully helm it. You can take some inspiration from looking at the habits of the most successful entrepreneurs.

Businesswoman planning her day

Setting Boundaries

One thing that may surprise you is that successful entrepreneurs tend to be good at boundaries. Far from working 24/7, most make time for other things in their lives. The truth of the matter is that what your work life looks like at the beginning of a startup is probably not the same as when you are more successful, and the early days will be demanding ones.…

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Top Marketing Techniques for Small businesses in 2021

Have you ever stopped to think of the number of small businesses in your locality? Every locality has its fair share of small business entities as they play an integral role in contributing to the overall net revenue. Apart from acting as an essential medium for promoting culture and tradition, businesses such as personal injury lawyers in Lakeland also maintain society’s ecosystem and encourage the spirit of entrepreneurship for future generations.

Marketing team devising marketing strategy

Even so, small businesses keep changing with regards to consumer behavior. Due to this, these businesses face budget constraints, which makes it difficult for them to compete with more established companies.…

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Why You Should Consider Buying an Existing Business

For many years, experts have been predicting that Baby Boomers (around 72 million Americans) would over the course of the following two decades, begin to sell or bequeath some $10 trillion worth of assets, held in over 12 million privately owned businesses, according to research by the California Association of Business Brokers. Research suggests that as much as 70% of these firms will either be sold or bequeathed. Clearly, this suggests an increase in the average annual number of businesses sold in the United States.

Merger and acquisitions

Many of these sales may occur within the Baby Boomer cohort, who, statistics tell us, form businesses at higher rates than any other cohort in America.…

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3 Types of Data Storages You Can Consider For Your Business

One of the biggest (and most important) operations for your business is data storage. From website files, mobile applications to backing up company data, it is important to have the right storage solution for your business. Above all else, your confidential information needs to be secure at all times. If you have a large amount of physical files in your office, you could look into using secure offsite storage facilities. Such buildings are seismically engineered and internally designed to restrict access. Everything from the rack layout, pathways, and lighting are calculated to minimize risk.

Data storage

If storing data is one of your biggest headaches, this article is for you.…

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Learn How to Send a Mail Merge and Why You Should Start Using It

Discover the steps to send a mail merge and why it can benefit anyone and their business

Businesswoman sending mail merge

Whether you are a business owner, digital content creator, or someone who likes to stay in touch with friends and family, using a mail merge can be extremely helpful. It will allow you to send emails to hundreds or thousands of readers with the click of a single button. In addition, you can use mail merge tools to view analytics on who opens your emails, what kind of subject lines work best, and more. Learn how to send a mail merge and why you should incorporate it into your routine — it can drive more sales, increase viewership, and create a community within your brand.…

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SeaWorld Names Marc Swanson and Elizabeth Castro Gulacsy to Key Positions

As SeaWorld Entertainment, Inc. continues to improve its competitive position, the company has announced the appointment of two executives who will help to drive the company forward.

Scott Ross Seaworld

Previously serving as Interim CEO, Marc Swanson, has guided SeaWorld through the COVID-19 pandemic. Now, Swanson has been named as SeaWorld’s Chief Executive Officer. Elizabeth Castro Gulacsy, who has served in several key financial management roles within the company, has been tapped as the SeaWorld Chief Financial Officer and Treasurer.

Both executives have demonstrated the professional qualifications and career achievements that have prepared them for their current roles. The SeaWorld Board of Directors, led by Founder and Managing Partner of Hill Path Capital and SeaWorld Entertainment, Inc.’s…

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