Why Upselling Clients Works for Web Design Agencies

Do you concentrate the majority of your efforts on attracting new clients to your agency? If so, we need to ask why? It’s often not the most cost effective way of securing new business. You should think about paying more attention to upselling clients you already have.

Upselling

They already know that you provide an excellent service, so you do not have to spend time convincing them. The problem is that your agency has already put its ecommerce web design skills to use creating a website that works, for the client. They are not going to want to keep upgrading on a regular basis.…

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Four Ways To Help Your Designer Perfect Your Product Label (Infographic)

If you’re an entrepreneur with a product launch coming up, it makes great sense to bring in a professional to design your first product label. A professional will be able to create a design of an extremely high standard, and they may have experience of product labels already, making the process far simpler.

Wine labels

It’s important to bear in mind that designers can’t create product labels unless they have access to certain information about the brand, the product, its target audience and other features it has. You can’t just throw a brand name and a vague demographic at a designer and hope they’ll come up with a label design that will win over potential customers!…

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Four Outlets for Outsourcing: Save Time, Money, and Sanity

The cogs that make up the business machine are often too much to handle for a small group let alone a sole proprietor. There simply isn’t enough time in the day.

The suggested solution is to manage your energy.

Outsourcing

Energy is a finite source – time will keep ticking. You wish you could do it all but you can’t. This leads to an expansion of the business which comes with new headaches to be had in the hiring and management process. Those energy reserves are certainly getting low now.

The solution? It’s time to outsource for the big wins.

Logistics

Logistics, the management of delivering the product, accounts for a sizeable time and money chunk of business operations.…

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How to Launch Your Own Business Selling Art

The global art market is not in the greatest shape. The worldwide sale of art rose a modest 1.7% in the past year and is now valued at around $45 billion. This follows a seven percent drop in sales between 2014 and 2015. If you are an artist, or at least someone interested in launching a business selling art, this may not seem like the right time.

Sell art online

In reality though, this could be the most opportune moment to launch your business in the art world. The TEFAF art market report quoted earlier in this article estimates that nearly $28 billion of the total $45 billion came from private sales.…

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How to Improve Customer Outreach and Your Business Reputation

Communicating with customers is an important part of running a business. If you want a healthy cash flow, you need to understand and effectively conduct customer outreach. Especially if you are selling products online, like this exclusive 100% Kona Coffee from Greenwell Farms. The perfect coffee for every coffee lover. But, without effective communication with the customer, Greenwell Farms would leave money on the table. Luckily their customer communication skills are excellent.

Customer outreach

Customer outreach is meant to benefit your business and encourage more people to buy from you. But, it can end up hurting your business reputation if it isn’t carried out right.…

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5 Reasons Why Good Communication With Your Employees Will Boost Your Business (and How To Do It)

When you communicate well with your employees, work relationships are generally hunky-dory. Good communication enables you to build good relationships with your staff. With good working relationships, any problems tend to get aired sooner rather than later, allowing you to nip potential problems in the bud. If you don’t bother putting in the effort to communicate with your employees, you could be hurting your business more than you think.

Good business communication

So, what is good communication? At its most basic level, communication is the imparting or exchanging of information by speaking, writing, or using some other medium. That can include email, text and chat applications.…

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7 Ways Small Businesses Can Boost Profits With HR Software

If small businesses want to remain on the front foot whilst they grow, developing systems to manage and streamline workflow makes good business sense. And that includes HR (Human Resources). The biggest problem for start-ups and small businesses is cost. Lean times when setting out often means deferring strategies with costs involved, despite the long term benefits and efficiency savings.

HR software

Another problem with HR development in small businesses is the lack of any designated HR staff. It’s easy for business owners to see HR software as unnecessary when they are managing perfectly adequately overseeing just 2 or 3 staff. But, it’s easy to lose sight of the day-to-day processes as the business starts to take off and more staff come on board.…

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5 Things That Aren’t Covered Under General Liability Insurance

As a responsible business owner, you’ve taken the steps to protect your business through general liability insurance. What you may not know is that your policy doesn’t protect you completely from liability.

General liability insurance

General liability only provides protection against third-party lawsuits.

If you don’t purchase additional insurance, you may be leaving your business vulnerable to lawsuits.

Here are five key things that your general liability insurance policy won’t cover.

1. Professional Snafus

Mistakes happen in the business world, even when you try your hardest to cover all of your bases. Unfortunately, your general liability policy doesn’t cover these mistakes, which can leave your business vulnerable to lawsuits.…

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5 Features Your POS System Must Include

In just a few years, Point of Service (POS) systems became a new standard for most restaurants, cafes and diners. Technology is reshaping everything, and the food service industry is among the sectors that experienced the biggest changes of the digital revolution. Customers now expect their food and services provided to be as smart and efficient as their smartphones are, while traditional menu papers and waiters are rapidly becoming an obsolete part of our past.

Using POS system

A POS is now a necessity more than just a commodity, but finding the right one among the hundreds available can be a daring feat. A good POS software must provide a good degree of automation, possess an easy and immediate interface, provide you and your customers with a lot of feature, all while not being so much expensive to affect your monthly costs.…

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The Why, How and The Painstaking Steps Taken to Achieve The Dream of Being Your Own Boss

Ten years ago I was working a full time job, I had a decent salary and a seemingly steady life. I was working 8-9 hours everyday (plus overtime too many times a week),and coming home after work and simply laying in front of the TV became my purpose in life. I worked just like everybody else around me, I had to pay my bills, I had to let go of all the dreams I had as a young adult and embrace reality.

Bookstore

I was trapped. I felt like a robotic mind replaced my own and my only joy in life became kicking off my shoes at the end of the day.…

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