POSTS TAGGED : marketing ideas

7 Marketing Ideas That a Small Business Can Use

If you are like many other small businesses, then chances are that you don’t have a lot of cash to invest in marketing. However, that is okay because there are many ideas that you can easily implement without having to spend your entire budget. By using the ideas below, you’ll be able to make those marketing dollars stretch further than you ever thought you could.

Influencer marketing results

Social Influencer Marketing

When it comes to social influencer marketing, we are normally referring to the type related to social media marketing which utilizes different mentions and endorsements from specific influencers who have achieved a following and that view them as subject-matter experts.…

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How to Use Animations in Your Marketing Campaigns

Animations have been part of marketing campaigns for several decades now. Starting with stop motion graphics in the forties, animation has been pivotal in campaigns targeted at capturing audience interests and creating brand recognition. The use of animation in online advertising has spurred over the past decade thanks to faster internet. Explainer videos, YouTube advertising and viral video marketing campaigns have all enabled businesses to create effective brand narratives, often at very low budgets. In fact, according to one survey, more than 87.5% of marketers used visual content in over 50% of the articles they published.

Animated image of the Earth

Thanks to modern animation software apps, there is greater ability than ever to produce animation at relatively low budgets.…

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Marketing: 6 Reasons You Shouldn’t Ignore Custom Stickers & Labels

The power of a promotional sticker is invaluable. They’ve been around for many years in Australia and they keep gaining strength as a promotional tool. With the emergence of social media, many people tend to focus too much on the technical side of marketing and forget about the golden oldies. Stickers never go out of fashion, they are long-lasting, attractive and cost-efficient.

Custom stickers on laptop

Here are 6 reasons to pay attention to sticker and label marketing to ensure you don’t miss out:

1. Versatility

In the beginning, stickers were used mainly as bumper stickers and for kids to stick on their school binders.…

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12 Amazing and Different Marketing Ideas for Your Small Business

How can a local business win new customers in a noisy market place?

Anyone who has ever run their own small business understands how difficult it can be to get attention after that initial grand opening.

Marketing comes in so many forms and any business owner who wants to stay ahead of the competition needs to have a campaign that keeps them in the minds of their potential customers.

How can a local business drive attention to their store without breaking the bank?

Read on for 12 amazing marketing ideas that will help put you on the map and stamp you firmly in your customers’ memory:

1) Funny / Strange Top 10 List

You might create this on a Facebook page, a blog post, a series of Tweets, or even take out a large ad in the newspaper.…

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3 Cost Effective Marketing Ideas for Small Local Businesses

If you run a small local business, you know how difficult it can be to compete not only against other local small businesses, but also against the big corporate chains that have overtaken just about every industry and niche out there. This can translate to having to spend a lot of money, time, and effort on marketing yourself to get customers to come to you rather than go to the competition.

Local business ad on a car

Thankfully, though, there are some really cost effective marketing ideas that are effective at getting small local businesses on the map. Continue reading to learn more.

1. Make Online Instructional Videos

Hire a local videography company or go the DIY route and use your own camera and editing equipment in order to create engaging, fun, and informative instructional videos that you can then post online on your website, social media pages, and YouTube page for your audience to enjoy.…

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