Building Credibility When You’re Small – 4 Tips

It’s never easy building a strong reputation for your small business, but the Digital Age has certainly made things easier than they used to be.

Building business credibility

In fact, if you know how to leverage the right methods, there’s absolutely no reason your small business can’t enjoy just as much credibility as your much bigger competitors do.

4 Ways to Become More Credible Than Your Larger Competitors

The online age has made it easier than ever to build a presence and market your services and products to customers. That being said, building a strong, credible reputation is more important than ever. Prospects that find you credible will find it easier to become your customers.…

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Small Business Spotlight: Texas (Infographic)

Small businesses dominate the landscape in Texas. Though most things are larger here, this isn’t true for entrepreneurs. Over 99 percent of businesses in the state are classified as small businesses. This includes over 2.2 million nonemployers and more than 791,000 small businesses hiring between 1 and 499 employees.

Texas lone star print

The state of small business in Texas is extremely favorable for entrepreneurs, particularly women. Over 28 percent of small businesses are owned by women in the state, and 19 percent are owned equally by men and women. This gives Texas the second-highest number of women-owned businesses in the country.

If you’re ready to start a business in Texas, there are several key things to consider.…

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Here’s Why Many Small Businesses Fail at Ecommerce – Don’t Be Among Them!

Even though you’ve worked hard at building rank with the search engines and your organic searches are mostly found on the first pages of the SERPS (Search Engine Results Pages), you find that your bounce rate is through the roof and that you just aren’t making the money from your website that you had anticipated. After all, your prices are competitive, you have a product line that is trending, and you’ve invested heavily in marketing. Something is going terribly wrong, but what is it?

Online fashion shop

Here are some of the biggest reasons why your small business Ecommerce website may be failing.

Nonresponsive Websites

First, and foremost, the thing you really must understand is that the greatest number of new customers will find your site through mobile searches.…

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Superannuation Solutions for Every Size & Type of Business: Find the fund that is right for you – no matter the business you are in

Choosing the right superannuation fund for your employees can be a complex process regardless of the industry you are in or the size of your business. The number of superannuation fund options is vast and, even though you may already be an experienced employer, the laws and requirements concerning employers and super are not always easy to master. From 1st July 2018, new legislation regarding super will be coming into effect – adding further considerations to the existing rules. Therefore, it is crucial to have a clear strategy for selecting super for your employees.

Superannuation solutions

This article will discuss different sizes and types of Australian small businesses, the common superannuation problems that employers in these businesses tend to encounter, and what superannuation strategies these businesses could employ to solve these common problems.…

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Tips on How to Make Your Small Business Stand Apart From the Rest

Owning your own small business has many benefits, but they are benefits only awarded to the few willing to put in the work to receive them. With seemingly so many willing to at least attempt the feat, it is difficult to make your business stand apart from the rest in a beneficial way.

Shop owners

It’s rather easy to grab the spotlight for failure. It happens every day. With that in mind, below are a few ways you can build a solid foundation for years of dedicated customers and progressively growing profits.

Advertisement

Have you ever attempted to get the word out about a yard sale, church function, or a benefit for a friend or service?…

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How the Military Prepares People for Running a Small Business

Military veterans only make up roughly 7% of the general population (including retirees), yet 9% of businesses in the U.S. are veteran-owned. If you factor in businesses that are 50% veteran-owned that number jumps to 13%. These Census statistics highlight that veterans are about 45% more likely than non-veterans to start their own business.

Military veteran

For those who have been in the military, worked with service members or are a direct relative, this comes as no surprise. The special training and discipline veterans receive in the military prepares them for entrepreneurship. It also helps that there are franchise opportunities for veterans and special programs that can help prior military members realize their dream of being an entrepreneur.…

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4 Small Business Marketing Techniques Every Entrepreneur Should Know

Small business marketing is a fundamental element to the success of the venture. It is critical that entrepreneurs understand the impact of several different marketing techniques and how to employ these skills into their own marketing campaign.

It is marketing

A successful marketing effort will drive the expansion and development of any small business. As an entrepreneur, it is evident that a person understands the importance of independent research moving forward. Take a closer look at a few of the more conventional and common marketing efforts that every new business owner should know.

A well-built website

One of the most powerful marketing tools for a small business is a well-built internet site.…

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5 Tips For Small Business Entrepreneurs

Having the faith to start a new business, from the ground up, is no small feat. Those who choose to step out into the world of business and challenge themselves to success are bound to face a few hurdles along the way. Small business is no different, as it requires similar knowledge and skills to navigate the path to profit successfully.

Small business entrepreneur

Though research and effort are two imperative concepts for any small business owner, there are a few more common pieces of advice that will help entrepreneurs feel better prepared for what is to come. Here are a few universal blups of advice that will benefit small business owners.…

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Can London’s Small Businesses Weather the Storm of Business Rates Increases?

London’s small businesses are expected to receive special bail-out fund to help weather the storm of business rates increases, but is it enough?

London busy high street

On Monday 6th March, The London Evening Standard announced plans for special bail-out fund for the capital’s small businesses, which are set to be among the hardest hit in April’s business rates revaluation. “Traditional retailers and firms facing crippling increases of 50 per cent or more are expected to be favoured in funds totalling ‘hundreds of millions’ of pounds” the front-page article reported.

For London’s small businesses, the overdue 2017 rates revaluation threatens to increase business rates by an estimated £7.5 billion.…

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How Can SMEs Thrive During and After Brexit?

Brexit has been one of the most important news items of the past 12 months, and whether you were for or against leaving the EU when the vote was held, chances are that as a business owner you have some concerns about how it will affect you.

Brexit

There has always been a saying in business however that every crisis brings with it its own opportunities – so can you really stand to benefit from the current volatility caused by the Brexit situation?

1. Leaving the Single Market

It remains to be seen how leaving the single market will affect different industries, but since Theresa May announced that that was the intention Britain would be going with – rather than trying to negotiate a deal where Britain left the EU but remained in the market – the pound has rallied somewhat.…

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