White Label SEO: A Sensible Software Solution for SMB

It gets harder and harder to compete on the Internet as more competitors pop up each year. There are only 10 spaces on the first page of Google, and even the slightest bump down can greatly affect sales and revenue. Small businesses have limited marketing budgets, so new ways to compete are always a necessity if you want to stay ahead of the game. White label SEO is a way to branch out, leverage affiliates, and increase visibility across the Internet.

White label SEO

What is White Label SEO?

You can think of white label SEO as reselling SEO or allowing someone else to use an SEO product using a different brand name.…

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Property Developers: What NOT to Do

If you’re an amateur property developer, then it’s really easy to underestimate the cost of the build. We’ve put together a few hints and tips for you to make sure that you don’t make the big mistakes, and lose money on your investment.

Property development

Buying in the Wrong Area

When you’re buying a property to do up, you need to think very carefully about who will buy that property. If it’s an up-and-coming area, but it’s still not very nice, then no one will want spend a fortune to live there. You might think that it’s easy to find a gem, but houses on main roads or those in areas with poor transport links will always go for a cheaper price than the same house in a different place.…

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New Trends in The US Labor Market

The financial crisis of 2008 has significantly affected the economy of the United States, including in the labor market. In recent years, the labor market began to recover, and today it demonstrates good activity. We can see it in the number of job vacancies available in our country. On job sites, such as JobTonic.com, you will easily find hundreds of jobs in your area.

Now hiring

The CNN Money report identifies the major trends that affect the monthly reports on the American unemployment.

Some information from the report.

Today, the number of officially employed people in America has exceeded the history higher number of employed people in the United States.…

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Today, Your Email is an Engagement Tool – PointDrive Makes Sure it Stays that Way

Gary Vaynerchuk repeatedly says that marketers need to do their thing in the year we live in. In other words, we need to focus on strategies that work today, not those that worked 10 years ago – or even just 2 years ago. It sounds like obvious advice, doesn’t it? Well, not quite.

Engaging email marketing

The funny thing is, so many of us are still doing what worked 10 years ago: buying lists, cold calling, sending spammy sales emails. These strategies are not nearly as effective as they once were.

You see, 10 years ago, your simple text-only e-mail newsletter would deliver stellar open rates.…

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3 Useful Tools for Delivering Highly Quality Online Training

So, you are most probably a teacher or a trainer if you are reading this and you may want to know how to provide quality training to your students. You will have most likely exhausted Google search options by now and have, fortunately for you, landed here.

Online training

We all know how hard it can be to get students understand something over the web, not to mention, when you are trying to explain a complex calculus function and your video keeps stopping or your software keeps giving you that annoying upgrade to premium pop-up. Your sessions become a disappointment quickly, especially in a well-developed class environment.…

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Cash is Not King: Why POS Systems Dominate Asian Retail Markets

There was a time when cash was king and everyone shopped in brick and mortar stores. With the advent of technology and the Internet, that is no longer the case, and one area that illustrates this point effectively in the Asian market. Japan is home to one of the largest mature e-commerce markets in the entire world. Unbelievably, over 73 million people there shop online, with e-commerce penetration at a staggering 97 percent. That means almost everyone in Japan shops online.

mobile pos software

In China, the story is similar, with 46 percent of the people there using the Internet, mostly to shop online.…

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Safety First: Ensuring Your Employees are First Aid Trained

Having at least one employee that has relevant first aid training is mandatory in many places, but highly recommended in all. Even in seemingly the safest work environments, there’s always the chance that someone will need medical assistance. If you’re running your own business and have employees, then it’s high time that you did the right thing and got them trained up in first aid.

First aid training

Why first aid training is important

Potential hazards are everywhere; if you work with machinery then you’ll be well aware of them, but you might never have considered the knives in the office kitchen, or the plug sockets under the desk.…

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Today’s Direct Selling: Referral Marketing and What It Can Do for Your Business

Even if you’ve never heard of referral marketing, chances are you’ve experienced it.

Maybe your mom held Tupperware parties when you were a kid or your friend is a Mary Kay consultant. While these are examples of direct selling, they’re also good examples of referral marketing – where passionate customers make extra money by selling products to friends.

Tupperware classic ad

But Tupperware parties are just the beginning of referral marketing’s possibilities – especially as fewer and fewer Millennials are willing to open their doors for the hassle of a party. It’s not that they don’t like the products; they’d simply prefer to share them on social media rather than invite friends over to look at them.…

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How to Mitigate Unpredictable DDoS Attacks and Protect Your Digital Business Assets

Over the last year, distributed denial-of-service DDoS attacks have gotten stronger and evolved in strategy and tactics as cyber-criminals get smarter. With increased reports of “smoke screening”, where attackers use DDoS attacks to distract IT staff while inserting malware to breach confidential data such as bank account credentials and client data. Over 50% of attacked companies reported theft of funds, data or intellectual property. These types of attacks are more powerful but short-lived and more precise than prolonged strikes whose goal is extended downtime.

Protecting your digital assets from DDoS attacks

DDoS attacks vary in both sophistication and intensity. Attackers typically make fake requests that look like random garbage on the network, or more troublesome; make the attack traffic look exactly like real web traffic.…

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Innovative Marketing Strategies for Small Businesses

The world of business is cut throat and ultra-competitive. It’s an arena where only the strongest ideas and the hardest working people can really succeed. To get by in this often harsh and unrelenting climate, you have to think differently and work creatively. This is particularly true when it comes to marketing, as the way you choose to advertise your business to a target audience can have a massive effect on your success as a company.

LinkedIn local event participation

Coming up with fresh new creative strategies can become a headache, so here are some examples of marketing strategies which operate outside of the box and have been shown to drive results.…

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