In a world where consumers have an almost unlimited number of places to shop, small businesses must work even harder to stand out from their competition. One way to differentiate your small business from other small businesses (and big brand retailers) is to humanize customer service by ensuring that your website is as customer-friendly as possible.
Don’t have a lot of time or money, or you simply aren’t sure how to get started? Here are three low-cost, high impact tips you can use to help improve your site’s customer service capabilities while generating more conversions at the same time.
Create an FAQ Page
An empowered customer is a happy customer-and nothing empowers your customers more than ensuring that they have all they need to make the smart decision to do business with your business! …Continue reading