Are you looking for ways to grow your small business?
With so much competition, it’s important to look for ways to leverage your position in the marketplace. For example, you might want to consider different types of mergers in order to combine resources and minimize competition.
A horizontal merger is a type of business deal that involves two or more companies. They are competitors in the same industry but merge together to form a single entity. The main goal of a horizontal merger is to gain market share. It also helps increase the company’s competitive advantage in the industry.
Here we take a closer look at how does a horizontal merger work and why it’s important for business.…Continue reading