In the business world, it is often the bigger brands and corporations that capture the attention. Global names dominate the landscape and benefit from significant recognition from consumers and the public at large. It is, however, underestimating the crucial role that small and medium-sized enterprises (SMEs) perform in both established economies and developing countries.
Even so, SMEs can often find it tough to grow as a business – not least in times of uncertainty. For business owners, this is nothing new. But the difficulties that smaller business owners now face due to Covid-19 is putting the fortunes of SMEs into the spotlight.…Continue reading