Comments on: Improving Email Marketing Through Segmentation http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/ Resources and Knowledge for the Small Business CEO Wed, 01 Feb 2012 18:36:43 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: 2009 Reviewed: Our Top 25 Most Popular Articles | SMALL BUSINESS CEO http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-9169 2009 Reviewed: Our Top 25 Most Popular Articles | SMALL BUSINESS CEO Mon, 28 Dec 2009 10:45:08 +0000 http://www.smbceo.com/?p=1625#comment-9169 [...] Improving Email Marketing Through Segmentation [...] [...] Improving Email Marketing Through Segmentation [...]

]]> By: Your Most Underused Marketing Resource: Existing Customer and Prospect Emails for Target Email Marketing — Web 2.0 Marketing For Small Business http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8524 Your Most Underused Marketing Resource: Existing Customer and Prospect Emails for Target Email Marketing — Web 2.0 Marketing For Small Business Mon, 10 Aug 2009 15:05:31 +0000 http://www.smbceo.com/?p=1625#comment-8524 [...] Improving Email Marketing Through Segmentation Kelly Flint, Small Business CEO. How to use signup boxes and online surveys in target marketing. [...] [...] Improving Email Marketing Through Segmentation Kelly Flint, Small Business CEO. How to use signup boxes and online surveys in target marketing. [...]

]]> By: Martin Lindeskog http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8192 Martin Lindeskog Mon, 15 Jun 2009 18:18:55 +0000 http://www.smbceo.com/?p=1625#comment-8192 I like the point, get personal. I like the point, get personal.

]]> By: Peter http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8184 Peter Sun, 14 Jun 2009 15:31:10 +0000 http://www.smbceo.com/?p=1625#comment-8184 These are great suggestions. I would also suggest that any small business, should focus on continuous list building and segmentation. There are many, simple and cost-effective ways to integrate capturing your information and managing your data. It's worth to go through a planning an exercise before you begin to 1)anticipate what segments your list might be organized in 2) where are the potential places for capturing this information and 3) how will you integrate all of these in some relatively organized way (such as a small business CRM) so that you can focus on the strategy and the communications instead of the administration. For many small businesses, this is where problems start. These are great suggestions. I would also suggest that any small business, should focus on continuous list building and segmentation. There are many, simple and cost-effective ways to integrate capturing your information and managing your data. It’s worth to go through a planning an exercise before you begin to 1)anticipate what segments your list might be organized in 2) where are the potential places for capturing this information and 3) how will you integrate all of these in some relatively organized way (such as a small business CRM) so that you can focus on the strategy and the communications instead of the administration. For many small businesses, this is where problems start.

]]> By: Julie T. http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8182 Julie T. Sun, 14 Jun 2009 03:10:32 +0000 http://www.smbceo.com/?p=1625#comment-8182 Your point regarding the need to collect info out of the starting gate is well-taken. It seems that's a point of opportunity that most small businesses miss. Great ideas here! Julie www.jadcc.com/blog Your point regarding the need to collect info out of the starting gate is well-taken. It seems that’s a point of opportunity that most small businesses miss.

Great ideas here!

Julie
http://www.jadcc.com/blog

]]> By: Anita Campbell http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8167 Anita Campbell Wed, 10 Jun 2009 14:58:06 +0000 http://www.smbceo.com/?p=1625#comment-8167 Very small businesses don't do much segmentation -- but probably should, given the benefits. I think some of us don't realize that it can be easier to segment than we think. These "getting started" pointers help. Very small businesses don’t do much segmentation — but probably should, given the benefits.

I think some of us don’t realize that it can be easier to segment than we think. These “getting started” pointers help.

]]> By: Luz Spielberg http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8157 Luz Spielberg Tue, 09 Jun 2009 03:26:14 +0000 http://www.smbceo.com/?p=1625#comment-8157 Love the last tips. List are useless without actions! We must act! ;) Love the last tips. List are useless without actions! We must act! ;)

]]> By: Twitted by smallbiztwit http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8154 Twitted by smallbiztwit Mon, 08 Jun 2009 20:12:14 +0000 http://www.smbceo.com/?p=1625#comment-8154 [...] This post was Twitted by smallbiztwit - Real-url.org [...] [...] This post was Twitted by smallbiztwit – Real-url.org [...]

]]> By: bizsugar.com http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8151 bizsugar.com Mon, 08 Jun 2009 17:18:46 +0000 http://www.smbceo.com/?p=1625#comment-8151 <strong>Improving Email Marketing Through Segmentation...</strong> With multiple organizations competing for customers’ attention these days, personalization isn’t just smart - it is absolutely necessary. True, creating different email messages for different groups is more work, but it’s worth the extra effort when yo... Improving Email Marketing Through Segmentation…

With multiple organizations competing for customers’ attention these days, personalization isn’t just smart – it is absolutely necessary. True, creating different email messages for different groups is more work, but it’s worth the extra effort when yo…

]]> By: Twitted by SannWood http://www.smbceo.com/2009/06/08/improving-email-marketing-through-segmentation/#comment-8150 Twitted by SannWood Mon, 08 Jun 2009 16:32:13 +0000 http://www.smbceo.com/?p=1625#comment-8150 [...] This post was Twitted by SannWood - Real-url.org [...] [...] This post was Twitted by SannWood – Real-url.org [...]

]]>