Your Business and Inspiring Social Change

Everyday people form the backbone of charitable giving in the USA, but business is a driving force behind that, with the National Philanthropic Trust finding that charitable business assets totaled $85bn. A clear sign of the importance US corporations place on philanthropy, these numbers only increase as foundations like the Gates’ influence smaller companies. What, exactly, motivates business to give money away to those less fortunate?

Charity partnership

Brand and reputation are linked to charity but that’s not the only reason. It seems counterintuitive also to give money away freely, so money might not be the benefit. Instead, look at the stories of philanthropy, and how they inspire social change; in the end, everyone is benefited, including the business.…

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How to Choose a Perfect Accounting Software Program for Your Business – 5 Tips

Accounting has come a long way in the past few decades. It wasn’t all that long ago when the most reliable method in keeping track of income and expenses involved a paper ledger and pencil. With the arrival of new technology, computers have taken the work out of figuring out the numbers and bookkeeping has become much easier as a result.

Businesswoman using accounting software

With the creation of accounting software, any size business can use it and features include far more than calculating the bottom line. These software programs offer options that include forecasting, inventory management and so much more. But how do you choose the right one?…

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How Contractors Can Help Their Customers Find Financing Options

One of the problems with contracted jobs is the cost. Now really, the cost isn’t the actual problem, it’s the sticker shock your customers get when they find out how much their project will cost. They simply aren’t prepared to face a $10,000 or $20,000 (or more) price tag and immediately have second thoughts.

Contractor

So what can you do about this? One way to help is to make it clear there are ways to finance the job available and you can help them use one of them. Then when you get to the price tag you can fill them in with some of those options.…

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4 Pillars of How to Think Like a CEO

We have all seen CEOs walk the halls of the workplace and thought to ourselves, “man, that person has this all figured out! Smart, confident and at the pinnacle of their career”.

Successful CEO

While you may catch yourself fantasizing about being in their position, you may not understand the behaviors and thinking patterns that led to that person’s success. Even the lowest level employees can start themselves on a path that will eventually lead to them thinking and behaving like a CEO. The result being that adopting these behaviors early on and perfecting them may wind up with you having their office down the road!…

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3 Off-Page Tactics That Improve Your SEO

While most business owners or people involved in business marketing know about SEO and the on-page efforts that go into it, there are actually quite a few things that happen off your actual website’s pages that can affect your SEO as well.

Off-page SEO

So whether you’re doing all your own SEO work or are working with an SEO agency to do the bulk of the heavy lifting, here are three off-page tactics that you can use to help improve your overall SEO strategy and online rankings.

Get Optimized For Mobile Use

One big thing that can affect how useful and well received your business website is if it’s optimized for mobile use.…

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3 Things You Can Do To Improve Your Business Website Today

When you’re running a business website, you’re in a constant state of improvement. Even if you feel like your website is satisfactory, there are always ways to make it better and gain more success through this venture. However, many businesses either rest on the success they’ve already found or aren’t sure how they can continue to increase their success because they’re too close to the project.

Improving your business website

So to help you overcome these issues and more, here are three things you can do today that will help to improve your business website in both design and function.

Add More Whitespace

For many business owners, they rely on their website to make a lot of the sales for them.…

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3 Tips for Optimizing Your Content For SEO

While having quality content on your website is going to be beneficial to you, your content creation efforts are going to have the biggest positive impact on your online presence when you’re working in conjunction with an SEO strategy. To do this, you must know how to properly optimize your content so that it follows SEO guidelines and best practice.

Creating SEO-optimized content

To help you accomplish this, here are three tips that will help you in optimizing your content for SEO purposes.

Write A Catchy Title and Headline

When your content shows up as a result in a search engine, it’s because what the searcher has looked for has shown up as relevant to the content you’ve posted.…

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Different Types of Commercial Burglary Explained

There are no sure ways to prevent commercial burglary but there are ways to reduce the risk considerably. Before investing in the latest security systems, it is very important to know the different types of commercial burglary.

Commercial burglar

The City of London Police categorises commercial burglary into the following types:

Smash and grab

These burglaries literally involve smashing – typically the windows – and grabbing the most valuable items. According to the City of London Police, the so-called ‘smash and grab’ burglaries may also involve stolen cars being driven into the premises so that the burglars can force themselves inside and get away as soon as possible.…

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Do Student Loans Stifle Potential Businesses?

Approximately 50% of the American private sector is comprised of small businesses. But due to student loans, the American entrepreneurial spirit has suffered a hit and in 2016, CNN reported that US entrepreneurship has been at an all-time low for nearly 40 years.

College student starting up a business

According to a 2015 study done by Brent W. Ambrose, Larry Cordell, and Shuwei Ma, student loans can stop Americans from financing a startup and inadvertently hamper economic growth. The researchers say that potential business owners are encumbered by student loans that they longer have any way of borrowing more money. The student loan debt in the United States is now over $1.3 trillion.…

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6 Common Mistakes of Site Owners Going Global

Taking your business abroad is a great way to get new clients while also exploring new markets. But, going global is no easy feat, and without proper planning, you could end up facing all sorts of obstacles.

Business website owner going global

Going global requires all sorts of changes, especially to your existing company website. Here are 6 common mistakes that site owners make when going global as well as ways to avoid them.

1. Taxes & Duties

No one likes to worry about the tax side of business, but this is a common mistake that you’ll definitely want to avoid. Be sure to research the various tax and duty factors including:

  • Which countries you need to register in

  • Tax amounts

  • VAT thresholds

It’s also important to determine when taxes and duties should be paid.…

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