How Retailers Use Business Intelligence to Turn Data into Dollars

What is Business Intelligence and Why is it Important for Retailers?

Developing business strategy for decision making using BI reports

Business intelligence, also called BI, or analytics, is an umbrella term referring to the numerous tools in place for collecting, analyzing, and presenting business data. Numerous modes of technology, including applications, can be implemented in the capture of this valuable information. With accurate BI, retailers get to see the current state of business operations.

Business intelligence is important for retailers because it offers a new perspective on the big picture. For instance, BI can be used to prevent fraud and stop revenue loss early thanks to verifiable data trends. BI can also help teams make better decisions when it comes to retail purchases and allocations.…

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The Merits of Mining: 6 Business Benefits of Utilising Web Scraping

Web scraping is an important tool to find and utilize relevant data and information as part of a business’ market research strategy. Web scraping has proven to be a beneficial process throughout various business components including market research, lead generation, search engine optimization, online presence and financial strategy.

Web scraping

If your business seeks to partner with an ethical web scraper or is considering the process, read on to see the six key benefits that web scraping can provide for your business.

1. Data Extraction

Data extraction plays a key role in providing relevant information for business use. Using predictive analytics, a web scraper will collect relevant information from public sites and will identify which users a business should send their marketing material to.…

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The Top Three Benefits from Using Business Intelligence Software

Let’s face it, you don’t have time to manage and sort all of your company/department data with hours of manual labor. Thankfully, there’s business intelligence software that can do the hard work for you with just a few clicks!

business intelligence software

What Can Business Intelligence Do?

The goal of business intelligence is to better assist you in making more informed decisions on behalf of the company. Here are just some of the benefits:

  • You’ll see inside the minds of your customers and figure out what behavior they’re following, what they’re buying and when they’re buying it.
  • Identify any upsell or cross-sell opportunities that may exist.
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