5 Reasons Why Your Landing Page is Doomed to Fail

5 Reasons Your Landing Page is Doomed to Fail

The landing page is the critical point in lead conversion; often the deciding factor on whether a visitor turns into a lead or walks away. Therefore, don’t let your entire marketing campaign fail as a result of a single landing page. While evaluating your landing pages, keep an eye out for the following warning signs:

1.   Unclear Call-to-Action

Is your call-to-action clear, compelling, and enticing to the eye? A great call-to-action evokes an emotion in the view, a sense of urgency or reason to click on further. But if visitors are having a difficult time finding the CTA, your landing page is setting itself up for failure.…

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How To Set Up A Custom Landing Page For Your Business Facebook Fan Page

1. Login to your Facebook account.

2. At the bottom left of your screen – click on Applications (blue arrow pointing).

Facebook fan page landing page step 1

3. Click on Browse More Application.

4. Type in FBML in the search box.

custom Facebook fan page landing page

5. Add the app to your Page.

setting up a custom landing page for Facebook fan pages

6. A window will open up to select the Page you want the application to install to.

add FBML to your Facebook fan page

7. Go back to your Page and select Edit Page.

editing a Facebook fan page

8. Scroll down to the FBML settings and click on Edit.

custom business Facebook fan page

And then on this.

Facebook fan landing pages

9. Name your box. I named mine ” Download Report” . You can change it whenever you want.…

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8 Reasons Why I Made A Custom Landing Page For My Facebook Business Fan Page

customizing facebook business fan landing pages

1. Create a strong first impression on people who are not logged into Facebook but are finding me on Facebook.com/InternetStrategyClub via Google or via an email. Dropping them on my Fan Page Wall which is active and full of comments, links, and photos etc might be way too much for somebody who just found me.

2. Make my page stand apart from hundreds of thousands of Business Fan Pages to Facebook users who are not fans of the page yet but are finding me either via Facebook Ads or word of mouth mention from another fan.

3. I took some very popular blog content that I had written, assembled it by topic and put it in a free report to give away on the landing page, so no additional work and I could get it done and out on Facebook in two days.…

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