Marketing has come a long way from traditional tools used in print or magazine media. We are in an age where everybody who is anybody is interconnected and with a cursory view of your profile, it is pretty easy to know which market you would most likely be under. As such, entrepreneurs have a greater chance of locating their target markets without leaving their desks.
In a recently conducted Zoomerang survey, most SMBs would either increase their digital marketing efforts or retain them in 2011. If small businesses are considered by many as the lifeblood of the economy, especially as far as job generation is concerned, then new customers are the holy grail.…
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As if running a business in today’s economy is not tough enough, we also have to deal with fraud on top of it all. Fraud can cause a small business to experience financial effects as well as damage to your hard earned reputation.
According to a recent 
Social Media is going crazy viral as each day passes. Nowadays, it seems that everybody and their mothers use different social networking sites for a variety of purposes. In a show of entrepreneurial spirit, small businesses everywhere started to get on this marketing technique and follow it with such gusto that every article seems to focus on this strategy.
While everybody else gears up for the holidays, small businesses should have another thing in mind apart from sales: filing taxes. As the fiscal year draws to a close, it is important that business owners review the current financial situation and start implementing strategies to help minimize your income tax.
