POST CATEGORY : Information Technology

7 Awesome SEO Benefits for Your Small Business

Think your business is too small to benefit from SEO? Think again.

If you think SEO is only for large companies, we’re happy to finally put that myth to rest. Absolutely every business, no matter how small, can and should reap the benefits of SEO.

SEO benefits

You don’t believe us? Of course you don’t! And we didn’t expect you too—not yet, anyway.

That’s why we wrote you this list of all the wonderful ways SEO can help your small business. Read on and check out these SEO benefits for yourself.

1. Happier Customers

One of the most important requirements for SEO is providing a superior user experience (UX).…

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How Task Management Tools Can Save Your Business a Big Cost

Managing business is no different than fighting a war. In these tough economic conditions, this war is much more difficult to fight and win. Winners will only win if they have the right set of tools, but wisdom is better than tools. Having said that wisdom plus tool is the combination of what business executives need to be successful.

Using task management tools

Saving time, energy and money will increase your chance of becoming more successful than your competitors. Managing your everyday task will decide how well you lead to the destination or goal you are running after.

Today we are going to explore how task management tools can save you thousands of dollars if not millions.…

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WCAG 2.1 Overview: Updates in Accessibility

Accessibility on the internet has been long overdue for an overhaul. One of the most undervalued audiences on the web is that of disabled people (who use the internet just as much, if not more, than “non-disabled” people). That’s why up until recently, it was kind of shocking that there hadn’t been an update to WCAG (the Web Content Accessibility Guidelines).

WCAG updates on accessibility

Back in 2018, W3C (the World Wide Web Consortium) finally updated WCAG to its newest iteration; WCAG 2.1. With the long overdue update came a lot of changes to web accessibility standards. WCAG 2.1’s main focus is on improving the web experience of disabled people (not just making sure they have access to web content).…

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8 Sales Automation Tips To Increase Revenue

Market leaders are embracing automation to increase sales. 67% of marketing leaders are currently using some form of marketing automation. Another 21% say they plan to add it within two years. They move to automation is because it works. Companies using automation across different marketing channels report increased lead generation and revenue.

Sales automation for increased revenue

Here are 8 ways that sales and marketing automation can help your organization.

Improve Efficiency

Anytime you reduce the manual workload for your sales team, it gives them more time to spend with potential customers. Automation software like Mixmax can connect multiple systems like your marketing efforts and your CRM to reduce manual, repetitive work by your sales team.…

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4 Effective Tips to Leverage Outsourcing and Scale Your Company

Outsourcing has become a universal tool to facilitate business processes so many tech companies around the globe start looking for outsourcing solutions – both nearshore and offshore. If to think in the long-term perspective, outsourcing could be a nice start to implement the scaling strategy of a company.

Business outsourcing

In this article, we’ll try to give useful tips to help IT companies leverage outsourcing to scale their business.

The outsourcing model is about contracting with a service provider to delegate some business functions. As a rule, it’s done either in the near- or offshore to save costs.

Many IT companies look for new outsourcing opportunities in developing East European countries like Ukraine, Romania or Poland.…

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How Proper Web Hosting Support Helps Small Businesses

Web hosting and digital technology are the two most important factors of business success in the highly competitive business landscape of today. Regardless of the business scale, small, medium, or large, organizations have realized the significance, importance, and worth of incorporating proper web hosting solutions into their business processes and workflows.

Web hosting servers

Staying competitive today goes far beyond just having a functioning and responsive website. The majority of modern consumers are either online or mobile or both. All trade transactions have been shifted to the net. Businesses got a clear sign that it’s time to move forward and choose the right web hosting support.…

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4 Team Productivity Tools to Create a Better Customer Experience

Top-performing business leaders equip staff members with essential tools that boost productivity. With the right resources, you can create a winning, solution-oriented team.

Businesswoman using productivity tools

Productivity tools can significantly improve the efficiency of your team and the satisfaction of your customers. By providing employees with easy access to critical information, you can empower them to create personalized, memorable customer experiences.

The following are four productivity tools that can help you create a better customer experience.

1. Heat Mapping

A heat map is a visual representation of data that shows the most popular and unpopular elements of your company webpage or mobile app.…

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How to Protect Your Business: 3 Tips

When you own your own business, there are a lot of challenges you’ll face along the way. You’ll also be exposed to a lot of risks which could jeopardise the company. Security is one of the main challenges you’ll want to tackle head on. Protecting your business is crucial if you want it to succeed.

Business security tips

So, how can you protect your business? Here, we’ll look at some of the key steps you can take to ensure your company is protected against the most common threats.

Protecting against theft

One of the biggest threats to your business is theft. This includes theft from a break-in and employee theft.…

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An Interesting Solution To Businesses Through Dynamics 365 Edition

Cloud is an advanced development of the digital age and has set a different era in the world of business solutions. Microsoft Dynamics 365 is the latest solution for businesses with a combination of ERP and CRM that is cloud-based.

Microsoft Dynamics 365

The solution comes in two editions, namely Business and Enterprise. The inclusion of the modern-day business intelligence functionalities has become indispensable for businesses and industries in different sectors. The business edition is comparatively less expensive and works out well for small and medium-sized companies.

Different Modules Of The Business Edition

The dynamics 365 business edition from Microsoft features four essential modules.…

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Picking The Best Form Builder For Your Website: 8 Top Tools

In the age-old understanding of the “marketing funnel”, the more leads that are poured into the top, the more quality results will eventually fall out from the bottom! When it comes to gathering valuable leads for your company or organization, online forms have become the most common and effective method.

Filling in an online form via a laptop

Noticing this trend, online web developers have begun to create innovative and effective online form building suites that can help your company gain a competitive edge in a crowded online market. In this blog, we will take a look at some of the most popular online form builders available, and how they can help you meet the specific needs of your organization.…

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