When perusing coworking sites online, it is very easy to assume that the coworking space is one of fun and frivolity. Images of professionals standing around an after-hours cocktail bar or chatting amicably around a conference table can give the impression that coworking is a big scene. This is just one of the major misconceptions about the popular office format, which has already taken traction in places like Wellington and Auckland.
Other misconceptions related to coworking involve definitions of it as being shared space, which has also been around forever. Then, there is this whole idea that major cities are the only places where coworking professionals can thrive.…
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