Back to Basics – How Talking to Customers is Making a Comeback

It may sound obvious, but talking directly to a potential customer is one of the most effective ways to promote what you do. By talking directly, I don’t mean crafting a personalised email to a carefully curated mailing list. I’m talking about having a conversation face to face.

That’s where pop-up marketing comes in. You may have seen the pop up in its various, often trendy, guises – an unused shop front temporarily taken over by a restaurant, a corner of a public space dedicated to an art installation. It’s a promotional format that’s easily translatable to any and every type of business.…

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4 Ways your Business Needs to be in Contact with Customers

As a business you want to do everything you can in order to stay in contact with your customers. Long gone are the days when the only ways you had to reach out to them, old or new, was through the phone or snail mail. Although many businesses still send catalogs and sales cards through the mail, the best ways to reach more people are more technological these days.

Florist contacts customer

On top of that, many people and businesses are trying to grow greener, which means mailing less catalogs and even supplying email receipts instead of printed ones. Green or not, you may be interested in making sure you are reaching out to your customers, past, present, and future ones, in every way possible.…

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3 Ways to Easily Stay In Contact with your Customers

With so many different businesses vying for the attention of our globe of consumers, it can be hard to know what you can do as a business to ensure that you’re on the forefront of people’s minds when they are in need of the type of product or service you happen to provide. One way you can help yourself become a household name associated with your industry is to constantly be reaching out and communicating with your current and potential customers.

Direct mail for staying in contact with clients

To learn the best ways to do just that, here are three ideas for staying in contact with your customers.…

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