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4 Tips for Hiring a Video Production Team for Your Next Corporate Video

Corporate videos are a great way to onboard new employees, introduce your brand at events, or attract new clients. Some can be informational in nature, or for training purposes. In all cases, corporate videos have to be compelling enough for your audience to actually follow them, but they have to be well made as well if you want them to accomplish their purpose. And this all starts with the right video production team.

Corporate video production

Here are a few tips for finding the perfect team for your project.

Don’t Fall for the Demo Reel

While demo reels can give you a general idea of what a video production team can do, they don’t show the full picture, no pun intended.…

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Five Reasons Why Having an Ecommerce Chatbot Can Be a Huge Benefit

More and more websites are making use of an ecommerce chatbot. This is because it offers a number of benefits to make a business more interactive with their client base without having to employ an extra person to do so.

Ecommerce chatbot

Here are five reasons why an ecommerce chatbot is a must-have.

1. A More Personalized Experience

Using chatbots means being able to collect data on your visitors that can be used in a litany of situations. This can result in a far more personalized experience that is set to their needs, preferences, and prior enquiries.

Chatbots can also notify customers when items they are interested in are back in stock or suggest alternate products based on their preferences.…

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Before Your Business Trip to The US: Things to Consider

Are you planning a business trip to the US? If so, there are some things to consider that will make your business trip an enjoyable one.

Businessman on a business trip to the USA

You don’t have to limit yourself to meetings and deals when you are on any business trip because a business trip should be a good way to move around the world, meet new people and see all the beautiful things that are distributed across the world.

Turn your Trip into Vacation

Although you may not have several options when it comes to exploring different places that you have gone to close deals on businesses because your destination will determine where you will be exploring.…

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How Artificial Intelligence Is Advancing The Procurement Process

Artificial intelligence is a sophisticated technology distinguished by its unique ability to adapt behavior based on data specific to the system in which its operating. By introducing AI into procurement practices, organizations can streamline more complex processes that would otherwise require manual efforts. Not only will this ultimately reduce the risk of human error but will help to drive operational efficiency as well.

AI in procurement

While AI can be identified as any software consisting of smart algorithms, there exist a variety of subsets underneath the broader definition. From Machine Learning (ML) to Natural Language Processing (NLP), all present a capacity to adapt behaviors based on distinct data-powered algorithms designed to imitate human intelligence.…

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What Are The Advantages & Disadvantages Of Using Reseller Hosting?

What is Reseller Hosting?

Reseller web hosting

Reseller hosting is when an individual or organization rents or purchases bandwidth and disk space from a web hosting service provider and then sells it to a third party. Depending on the type of reseller plan you choose it’s possible to have between 10 and 250 separate cPanel accounts.

cPanel is a control panel that makes it possible to manage domains, publish websites, organize web files, create email accounts and more. This type of hosting is mostly meant for web developers and designers with a customer base. Reseller hosting allows developers and designers to provide additional web hosting services to their customers.…

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Simple Basics For Small Business Startups

2020 Proofing Your Small Business

Startup management

There is a vast amount of people who are realizing that branching out on their own in a business venture is well worth leaving behind being the backbone for someone else’s gain. Working for yourself is definitely not easy and the hours are well beyond the normal nine to five grind of being someone else’s employee. However, for a lot of new business startups, it’s worth the risk.

With so many people joining the new business sector, how do you keep your own investments from tanking? It’s a super frequent question that every small business owner asks in the beginning and answers aren’t as hard to acquire as you would think.…

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Gender Equity and the Workplace: Has Anything Changed?

There’s no question that women gained ground in workplace equity in the last 40 years. More women work in management and executive positions now than ever. Still, gender equity is elusive. But, the labor statistics for the last half of 2019 tell a surprising story. Here’s what they show.

Successful businesswoman

Women Move In

No matter what the sector, whether it’s the military, government, business or academia, women traditionally had and still have a difficult time reaching upper-level management positions. But, when women manage to break the barriers, such as financial professional Daniella Rand, featured in this ValueWalk article, they excel.

The fact that women have broken through the barriers and do so in higher numbers serves as an inspiration to younger women entering male-dominated fields.…

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How to Start and Grow Your Clothing Business

Competition in the fashion industry often turns into a contest of survival of the fittest, so starting a fashion business can be really challenging.

However, if you know where to start and what it takes, being successful in this billion-dollar industry is possible.

Clothing business apps

Image: apparelmagic.com

Here are 5 basic tips that can help you set a solid basis for your clothing brand.

1. Choose a Niche

Choosing a niche is very important when you’re starting a clothing business. Ask yourself: are you going to produce and sell only one item or are you going to establish a style that you’ll apply to an entire clothing line?…

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Painless Payroll: 5 Top Tips on How to Streamline Your Payroll Process

Does the payroll process leave you feeling frustrated?

If you’re not naturally a numbers person or don’t have payroll experience, the task can eat up lots of your work time. Payroll takes almost five hours per pay period for many small business owners.

Streamlining payroll process

Streamlining the process helps simplify the tasks to make sure you get everything done while taking less time to do it.

Use these five tips to streamline payroll.

1. Create a Standard Payroll Process

Having a set way to do payroll each time makes the process easier. It also reduces the risk of forgetting a payroll step. Little mistakes can mess up your employees’ pay and create headaches with taxes and benefits.…

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Is Your Business Guilty of Making These 5 Productivity Mistakes?

When just starting out your business, you may believe that all business models can be applied to create the perfect environment. But this isn’t so. The majority of startups fail within the first five years because they didn’t have a sound business model in mind. However, it’s the daily goings-on of the business that determines success.

Successful CEO leading a meeting

To prevent that from happening, here are five productivity mistakes you can avoid to ensure that your business is heading in the right direction.

Putting Too Much Thought into Strategy

Many business owners are caught in the loop of thinking about what they should be doing instead of actually taking action.…

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