5 Ways Entrepreneurs and Small Business Owners Are Bootstrapping Their Companies

5 Ways Entrepreneurs and Small Business Owners Are BootstrappingStarting a small business is hard. And in today’s economy, getting the most for your money often equates to the creative distribution of your financial resources.

That’s why so many entrepreneurs and small businesses are inventing ways to bootstrap their operations.   Luckily, there are a number of affordable tools and strategies that cost little but deliver big, which is ideal when your business is on a budget.

As a provider of business services and entrepreneur myself, here are five resources I’ve found that are currently working well for small businesses.

  • Inventive marketing – Generate interest in your business through creativity. For example, try promoting a contest like The Royal Society of Chemists.
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Top 7 Gmail Tips and Tricks

Top 7 Gmail Tips and Tricks

As a loyal Gmail user for many years, I have watched Google’s golden child evolve into an incredibly efficient and functional interface. Most of the savvy user “hacks” from the good old days have now been built right in to Gmail, but this old dog is certainly able to learn new tricks.

Here are the top 7 ways to improve your Gmail experience, from Labs and other add-ons to hidden features and hacks.

1. Remove ads with Gmelius

Gmail’s text banner advertising is fairly non-intrusive, but sometimes the ads displayed are so similar to the email you are reading or writing, it’s just plain creepy.…

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How Could Going Green Benefit Your Small Business?

The reasons to go green are often pitched as necessary changes for the continued existence of the world with growing populations and pollution. While not wrong, going green often comes with a stigma of raising costs of business, and in an unstable economy it can seem dangerous to go through any dramatic change in doing business.

How Going Green Could Benefit Your Small Business

Here are some examples of ways going green can save you money and be good for business, all while helping the environment.

Any PR is Good PR, but Positive PR is Better PR

While it may seem like a bad way to think about going green, the fact is that it can easily turn into a great marketing campaign.…

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5 Tips: Choosing the Right Team to Support Your Local Business

When we begin our journey as local business owners, we often go it alone for a bit and find that we wear a lot of the department hats ourselves. We’re the CEO, the accountant, the marketing team, the human resources team, and then some.

But at some point, we’re ready to hire a team of consultants, contractors, and/or employees to support our goals and vision. At this exciting and pivotal point in time, our business’ success largely hinges on whether or not we hire the right people to support us and our business.

Tips for Hiring Team to Support Your Local Business

It can be helpful to keep the following in mind when you’re recruiting a team to support your company:

Interviews Matter.

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8 Factors That Determine Whether Your Company Would Benefit From a GSA Schedule

Regardless of your industry, if you do business or have thought about doing business with the government, there is a strong chance you have heard of the GSA Schedule Contract.   However, if you are like many companies, you may be uncertain whether your company is eligible to participate in the program and if you should invest the time needed to obtain a GSA Schedule Contract.

would your company benefit from GSA schedule

So, how can you tell if your company would benefit from holding a GSA Schedule?   Here are eight factors to take into consideration:

1. Does your company currently do business with the government?

If you have a D&B D-U-N-S Number, are registered on the Central Contractor Registration (CCR) website, and have already been contracting with the government, a GSA Schedule Contract is the next logical step.…

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3 Critical Financial Steps to Starting a Local Business

3 steps to starting a successful local businessStarting a business is an exhilarating time. It can also be a very stressful and busy time. As a local business owner, you often end up wearing all of the hats (CEO, Accounting, HR, Marketing, etc.) in the beginning due to lack of funding early on.

In all honestly, this isn’t such a bad thing because it’s nice to know how things work and how all the pieces fit together if you’re the one running the business. At the same time, the goal is to be able to hire experts to handle other departments at some point in the future so you can focus on building and growing the business.…

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College To Work – Building The Leader In You

preparing for job interviews after college

I was recently asked to help a college student prepare for interviewing, and it reminded me of how important it is to be well-prepared when looking for a job, especially transitioning out of college. In this blog post I provide several tips for the earliest leaders – those entering the professional workforce for the first time. This is your first shot at presenting yourself as a leader to your desired place of work.

Make your resume “pop” with accomplishments and leadership.

It’s very important to show all of your work experience that includes summer and seasonal jobs and internships. Organizations look for good work experience.…

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Why Private Companies Need to Act Like Public Companies

Here’s a good tip for all private middle market business owners looking to improve the value of their business: Act like a public company.

Why Private Companies Need to Act Like Public Companies

According to Robert Slee, author of Private Capital Markets: Valuation, Capitalization and Transfer of Private Business Interests, private companies that structure themselves and act like public companies reap tremendous advantages regardless of whether they ever become a public company:

Here’s why: When performing a market valuation of a private company for new financing or other reasons, analysts tend to use public “comps” of like public company transactions. In most cases this is the only available data in the market.…

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Is 2012 The Year You Propose A Business Offer?

things to consider when composing a business proposal

As the clock winds down on 2011, you may be considering the idea of crafting a business proposal going into the New Year.   If that is the case, there are a number of matters that will come into play.

In the event that the coming year is the time for you to throw a business proposal or two out there on a regular basis, keep several factors in mind.

Among them are:

  • When writing a business proposal, make sure that the documentation answers any and all questions that the client may have. Before you write the proposal, run through your head any and all questions you believe the client may come at you with, including funding, customer service, and quality of work and so on.
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How to Pick the Right CRM Software for Your Business

Running a business seems glamorous and exciting – you are not told what to do; you get to pick who you work with; you get to pick out the look of the office; you get paid the most money; get the best office; get to connect with powerful people. The list of exciting decisions truly never seems to stop; however there are plenty of boring and mundane decisions a business owner has to take into consideration – which HR software to choose; which email marketing software to choose; employee background check hassles, and finally, choosing customer relationship management (CRM) software.

hot to pick crm software for your business

For those who are unfamiliar, CRM software helps a company manage their interactions with customers and clients.…

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