Weathering the Pandemic: Remote Work and the Small Business

Although some states are beginning to officially open back up in stages, many communities across the U.S. are remaining under fairly strict lockdown regulations in order to continue to halt the spread of COVID-19. And as a small business owner, you have the option to continue running your company however you see fit. This might very well mean continuing operations on a remote basis, allowing your employees to telecommute, and generally being a bit more flexible than usual.

Remote working during pandemic

However, with most of us reaching the two-month mark when it comes to working from home, we’re moving out of emergency-measure mode and trying to figure out if this way of commuting is sustainable.…

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Why Content Marketing Can Level Up Your Beauty Business

The beauty industry is rooted in appearances, dedicated to helping customers develop skincare rituals and stunning makeup looks, and this is what helps it to sell products. You might not buy a lipstick or eyeshadow palette if you haven’t seen what it looks like when applied, and demonstrating products in this way is most easily achieved by employing a content marketing strategy.

Content marketing in beauty business

This generally comprises blogs, videos and social media updates, but for beauty businesses, makeup tutorials, photographs and how-to guides are all essential ways to get your brand’s benefits across.…

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How to Avoid Debt for Your Small Business in 2020

Did you know the average small business owner has around $195,000 of debt?

If you’re a small business owner, you might worry about getting into a lot of debt. Following this, you might want to find out how you protect your small business from drowning in debt.

Dealing with small business debt

Below you’ll discover some tips that’ll teach you how to avoid debt. If you’re worried about debt destroying your business, these tips will help you protect your livelihood.

Let’s begin!…

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Marriage Problems And Business Success: What To Do When Your Spouse Is Your Business Partner

Business partners need to collaborate, resolve professional conflicts without coming to blows, and have to take business decisions considering the interests of all parties involved. However, what happens when a married couple starts a business?

Spouse as business partner

Marriage can add another dimension to the business equation, and couples must draw a line between their professional and personal relationships. Failing to do that can result not just in a serious conflict within the marriage, but also cause serious disruptions in the business.

So, here are some tips that you have to keep in mind when your spouse is your business partner.

Only start a business once the marriage is stable

If a couple’s married life isn’t a happy one, the chances of their business succeeding are very low.…

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5 Challenges In Running A Family Business: How To Deal With Those

Family businesses typically achieve more success than non-family businesses. However, that doesn’t mean that it’s all smooth sailing for every family business. Apart from business-related challenges, families also have to keep their interpersonal relationships healthy. After all, a family whose members are in discord can very rarely succeed as a collective that runs a business.

Family business owners

In this blog, we will take a look at five of the biggest challenges that family businesses may encounter. We will also discuss the steps that families can take to overcome these challenges and keep their respective businesses heading in the right direction. So, without further ado, let’s get started.…

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Spouse as a Business Partner: Pros and Cons

Owning a business with someone else comes with its own set of advantages as well as challenges. When the business partner in question is your spouse, the list of pros and cons does indeed shift and change a little.

Couple as restaurant owners

While some believe mixing business with pleasure isn’t the best idea, others feel they wouldn’t trust anyone more than their life partner. If you’re planning to start a business with your spouse, you should definitely look into the positives and negatives of it all before making a decision.

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Customer Incentives That Quickly Build Revenue

Quickly building revenue is integral to many businesses, but often it can be a minefield navigating the different options available to you. Should I be focusing on my existing customers or reaching out to new customers, potentially in new markets, to build this additional revenue?

Talking with a customer via life streaming

Well the research suggests that focusing on existing customers can often be the quickest way to add revenue because you save on all those extra marketing costs and are less likely to alienate existing customers as you will be able to expend more time on them.

Here we will take a look at how you can focus on your existing customers to provide them incentives which will lead to increased revenue.…

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Tips For Properly Investing In Trying Times

With the worldwide economy coming to a screeching halt from the COVID19 pandemic many investors have seen major red in their portfolios.

FInancial crisis due to the pandemic

These times are never comfortable but when it comes to investing you should never use emotions and panic. Instead, there could be a major opportunity to review your portfolio, weather the storm and possibly even make more money from this. This does not necessarily mean that you have to make a big overhaul of your investment portfolios, however, you should probably make sensible and incremental changes to add some strength to it.

With the unique and unprecedented situation of this global health pandemic, it is expected that the economy will bounce back to the level that it once was and even stronger as long as the health issue is solved.…

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5 Alternative Sources of Cash to Support Your Business in a Crisis

If your business is currently experiencing a rough patch, be it due to falling revenues or unexpected bills, adaptability is key to survival. Even if it’s is currently booming, it pays to know exactly where you can turn if times should get tough. A sudden downturn or misstep can be enough to wipe out a business permanently, even if the cause of the problem is only temporary.

 

Business financing alternatives

Source: Pixabay

That’s why it is crucial that you are able to readily raise funds in an emergency situation, should it become necessary. Read on to find out the top five alternative sources of fast cash for when your business hits a stumbling block.…

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Reasons Entrepreneurs Need to Consider Psychotherapy

Being an entrepreneur is definitely not an easy job. Opening your own business comes with its fair share of risks and uncertainties. Regardless of whether you’ve had your business for a while now or are just starting out with something of your own, the journey can indeed be daunting.

Entrepreneur consulting with a psychotherapy

Amidst all the planning, sleepless nights, financial investments, and overall stress, it’s very easy to lose your mental sanity in the process. That’s why you need fellow entrepreneurs to create a support system. But what if you’re overwhelmed and want to deal with this with a specialist?

Enter psychotherapy. It serves as a good and healthy route for every entrepreneur out there.…

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